temu-pricing-calculator
V4.1 倒推核价计算器，用于跨境电商 Temu 选品利润判断。当用户需要计算产品在 Temu 平台的净利润、判断是否达到利润红线（净利 5元）、进行倒推核价分析时使用此 skill。输入 Temu 卷王价和 1688 拿货价，输出详细的利润计算过程和 GO/PASS 决策。
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Install
Works with every agent the skills CLI supports.
npx skills add https://github.com/zhuhongyin/global-ecom-skills --skill temu-pricing-calculator- 01
Install
Run the command in your project. The CLI asks which agents to install for.
- 02
Describe the task
Ask your agent for something this skill covers. It loads temu-pricing-calculator automatically when relevant.
- 03
Review the result
The agent follows the SKILL.md steps, scripts and references bundled with the skill.
SKILL.md
The instructions your agent reads when the skill is triggered.
Temu V4.1 核价计算器
核心定位
这是 Loctek 跨境电商选品的核心决策工具。严格按 V4.1 生存模型公式计算净利润，判定产品是否值得上架。
核心公式
回款预估 = Temu 前台卷王价 × 45%
回款预估(人民币) = 回款预估(美元) × 汇率
总成本 = 1688 起批价 + 国内履约费(3.5元)
净利润 = 回款预估(人民币) - 总成本
【铁律】净利润必须 > ¥5.00，否则直接淘汰
默认参数
| 参数 | 默认值 | 说明 |
|---|---|---|
| 平台分成比例 | 45% | Temu 平台扣除后商家实际到手比例 |
| 国内履约费 | ¥3.50 | 固定费用 |
| 汇率(USD→CNY) | 7.2 | 可配置 |
输入参数
必需参数：
temu_price: Temu 前台卷王价（最低竞品价）price_currency: 价格币种（"USD" 或 "CNY"）ali1688_price: 1688 起批价（人民币）
可选参数：
exchange_rate: 汇率，默认 7.2fulfillment_fee: 国内履约费，默认 3.5platform_rate: 平台分成比例，默认 0.45
输出格式
{
"input": {
"temu_price": 12.99,
"price_currency": "USD",
"ali1688_price": 25.00,
"exchange_rate": 7.2,
"fulfillment_fee": 3.5,
"platform_rate": 0.45
},
"calculation": {
"temu_price_cny": 93.53,
"gross_revenue_usd": 5.85,
"gross_revenue_cny": 42.09,
"total_cost": 28.50,
"net_profit": 13.59
},
"decision": {
"status": "GO",
"net_profit_threshold": 5.00,
"margin_percentage": "32.1%",
"recommendation": "利润达标，建议上架"
}
}
决策规则
| 净利润 | 状态 | 说明 |
|---|---|---|
| > ¥10.00 | ✅ STRONG GO | 高利润产品，优先上架 |
| ¥5.01 - ¥10.00 | ✅ GO | 利润达标，可以上架 |
| ¥3.01 - ¥5.00 | ⚠️ MARGINAL | 利润边缘，需优化成本或定价 |
| ≤ ¥5.00 | ❌ PASS | 利润不足，直接淘汰 |
使用示例
示例 1：美元定价产品
输入：
- Temu 卷王价: $12.99 USD
- 1688 拿货价: ¥25.00
计算过程：
1. Temu 价格转人民币: $12.99 × 7.2 = ¥93.53
2. 回款预估: $12.99 × 45% = $5.85
3. 回款人民币: $5.85 × 7.2 = ¥42.09
4. 总成本: ¥25.00 + ¥3.50 = ¥28.50
5. 净利润: ¥42.09 - ¥28.50 = ¥13.59
6. 判定: ¥13.59 > ¥5.00 → ✅ GO
示例 2：人民币定价产品
输入：
- Temu 卷王价: ¥45.00 CNY
- 1688 拿货价: ¥22.00
计算过程：
1. 回款预估: ¥45.00 × 45% = ¥20.25
2. 总成本: ¥22.00 + ¥3.50 = ¥25.50
3. 净利润: ¥20.25 - ¥25.50 = -¥5.25
4. 判定: -¥5.25 < ¥5.00 → ❌ PASS（亏损产品）
批量计算模式
当需要同时评估多个产品时，接受数组输入：
{
"products": [
{"name": "产品A", "temu_price": 12.99, "currency": "USD", "ali1688_price": 25},
{"name": "产品B", "temu_price": 8.50, "currency": "USD", "ali1688_price": 35},
{"name": "产品C", "temu_price": 65.00, "currency": "CNY", "ali1688_price": 20}
]
}
输出按净利润从高到低排序，标注每个产品的 GO/PASS 状态。
敏感性分析（可选）
当用户需要了解定价对利润的敏感度时，提供：
- 盈亏平衡价：净利润=0 时的最低 Temu 售价
- 目标利润价：达到指定净利润所需的 Temu 售价
- 价格弹性表：不同售价下的净利润变化
盈亏平衡价计算：
设净利润 = 0
回款预估(人民币) = 总成本
Temu价格 × 45% × 7.2 = 1688价格 + 3.5
Temu价格 = (1688价格 + 3.5) / (0.45 × 7.2)
注意事项
- 汇率波动：实际汇率可能与默认值不同，建议使用实时汇率
- 履约费变化：不同品类、重量可能有不同的履约费
- 起批量影响：1688 起批量不同可能影响单价
- 品质差异：低价竞品可能品质较差，差异化产品可适当溢价
与其他 Skills 协作
- 接收
temu-competitor-search的卷王价数据 - 接收
ali1688-sourcing的拿货价数据 - 为
ecom-product-orchestrator提供决策依据
FAQ
What does the temu-pricing-calculator skill do?
V4.1 倒推核价计算器，用于跨境电商 Temu 选品利润判断。当用户需要计算产品在 Temu 平台的净利润、判断是否达到利润红线（净利 5元）、进行倒推核价分析时使用此 skill。输入 Temu 卷王价和 1688 拿货价，输出详细的利润计算过程和 GO/PASS 决策。
How do I install temu-pricing-calculator?
Run npx skills add https://github.com/zhuhongyin/global-ecom-skills --skill temu-pricing-calculator in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/temu-pricing-calculator/ (personal) or .claude/skills/temu-pricing-calculator/ (project).
Which AI agents can use temu-pricing-calculator?
Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.
Is temu-pricing-calculator safe to install?
No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.
Who maintains temu-pricing-calculator?
It is published by zhuhongyin in zhuhongyin/global-ecom-skills. It has 161 recorded installs.
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