
ecom-product-orchestrator
跨境电商选品智能体编排器。当用户需要进行完整的 Temu 选品流程、获取 5 款推荐产品、执行端到端选品分析时使用此 skill。自动调用 amazon-movers-shakers、temu-competitor-search、ali1688-sourcing、temu-pricing-calculator 等 skills,输出符合 V4.1 标准的完整选品报告。
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Install
Works with every agent the skills CLI supports.
npx skills add https://github.com/zhuhongyin/global-ecom-skills --skill ecom-product-orchestrator- 01
Install
Run the command in your project. The CLI asks which agents to install for.
- 02
Describe the task
Ask your agent for something this skill covers. It loads ecom-product-orchestrator automatically when relevant.
- 03
Review the result
The agent follows the SKILL.md steps, scripts and references bundled with the skill.
SKILL.md
The instructions your agent reads when the skill is triggered.
跨境电商选品智能体编排器
核心定位
这是 Loctek 跨境电商选品的核心编排工具。串联所有子 skills,从亚马逊飙升榜发现机会,到 Temu 竞品分析,到 1688 供应链查询,最终通过 V4.1 核价模型筛选出值得上架的产品。
编排流程
┌─────────────────────────────────────────────────────────────────┐
│ 选品智能体编排流程 │
├─────────────────────────────────────────────────────────────────┤
│ │
│ Step 1: 亚马逊飙升榜数据获取 │
│ ┌─────────────────────────────────────────────────────────┐ │
│ │ amazon-movers-shakers │ │
│ │ → 获取飙升商品池 │ │
│ │ → 过滤高资质门槛产品 │ │
│ └─────────────────────────────────────────────────────────┘ │
│ ↓ │
│ Step 2: Temu 竞品与卷王价查询 │
│ ┌─────────────────────────────────────────────────────────┐ │
│ │ temu-competitor-search │ │
│ │ → 查找 Temu 竞品 │ │
│ │ → 获取卷王价 │ │
│ │ → 分析竞争格局 │ │
│ └─────────────────────────────────────────────────────────┘ │
│ ↓ │
│ Step 3: 1688 工厂与拿货价查询 │
│ ┌─────────────────────────────────────────────────────────┐ │
│ │ ali1688-sourcing │ │
│ │ → 查找工厂 │ │
│ │ → 获取起批价 │ │
│ │ → 生成采购指令 │ │
│ └─────────────────────────────────────────────────────────┘ │
│ ↓ │
│ Step 4: V4.1 核价计算 │
│ ┌─────────────────────────────────────────────────────────┐ │
│ │ temu-pricing-calculator │ │
│ │ → 计算净利润 │ │
│ │ → 判定 GO/PASS │ │
│ │ → 过滤不达标产品 │ │
│ └─────────────────────────────────────────────────────────┘ │
│ ↓ │
│ Step 5: 输出选品报告 │
│ ┌─────────────────────────────────────────────────────────┐ │
│ │ 生成 5 款推荐产品报告 │ │
│ │ 包含前端营销逻辑 + 后端生存逻辑 │ │
│ └─────────────────────────────────────────────────────────┘ │
│ │
└─────────────────────────────────────────────────────────────────┘
输入参数
{
"site": "amazon.com",
"category": "home-garden",
"product_count": 5,
"price_range": {
"min": 20,
"max": 100
},
"exclude_categories": ["医疗", "婴幼儿食品"],
"strategy_preference": ["bundle", "premium", "lightweight"],
"output_format": "full"
}
| 参数 | 类型 | 必需 | 默认值 | 说明 |
|---|---|---|---|---|
site | string | 否 | amazon.com | 亚马逊站点 |
category | string | 否 | home-garden | 商品类目 |
product_count | int | 否 | 5 | 返回产品数量 |
price_range | object | 否 | 无 | 价格区间(美元) |
exclude_categories | list | 否 | [] | 排除类目 |
strategy_preference | list | 否 | 全部 | 优先策略 |
output_format | string | 否 | full | 输出格式 |
输出格式
{
"metadata": {
"generated_at": "2026-02-26T10:30:00Z",
"site": "amazon.com",
"category": "Home & Kitchen",
"total_candidates": 100,
"passed_pricing": 15,
"recommended_count": 5
},
"recommended_products": [
{
"product_id": 1,
"product_name": "升降桌转换器",
"product_name_en": "Standing Desk Converter",
"frontend_marketing": {
"amazon_heat": "亚马逊飙升榜 Top 10,居家办公趋势带动,预计持续增长",
"blue_ocean_strategy": "Temu 现有产品多为低价基础款,建议做 Bundle 套装(桌板+桌腿+支架),差异化明显",
"compliance": "需 CE 认证(出口欧洲),FCC 认证(如有电动部件)",
"sourcing_instruction": "找货关键词:升降桌转换器、站立式办公桌。材质:冷轧钢+环保板材。避坑:确认板材环保等级 E0/E1,升降机构质保≥2年"
},
"backend_survival": {
"temu_king_price": {
"price": 29.99,
"currency": "USD"
},
"revenue_estimate": {
"gross_usd": 13.50,
"gross_cny": 97.20
},
"cost_breakdown": {
"ali1688_price": 45.00,
"fulfillment_fee": 3.50,
"total_cost": 48.50
},
"profit_analysis": {
"net_profit": 48.70,
"margin_percentage": "50.1%",
"status": "STRONG_GO"
}
},
"data_sources": {
"amazon": {
"asins": "B0XXXXXXXXX",
"title": "Standing Desk Converter...",
"price": 89.99,
"rating": 4.5,
"rank_change": "+256"
},
"temu": {
"king_price_product": "https://www.temu.com/product-xxx.html",
"competition_level": "medium"
},
"ali1688": {
"factory": "安吉县XX家具有限公司",
"product_url": "https://detail.1688.com/offer-xxx.html",
"moq": 50
}
},
"recommendation": {
"priority": "HIGH",
"strategy": "bundle",
"suggested_price": "$35-45",
"notes": "高利润产品,建议优先上架。推荐做套装组合提升客单价。"
}
}
],
"summary": {
"total_profitable": 15,
"strong_go_count": 5,
"go_count": 8,
"marginal_count": 2,
"average_margin": "35.2%",
"top_category": "Home Office",
"top_strategy": "bundle"
},
"next_steps": [
"联系 1688 工厂获取样品",
"确认认证证书是否齐全",
"制定差异化产品方案",
"准备产品上架素材"
]
}
核心筛选逻辑
Step 1: 市场源头筛选
从亚马逊飙升榜获取候选产品后,执行以下过滤:
-
排除高资质门槛类
- 医疗器械 → 跳过
- 婴幼儿食品 → 跳过
- 药品保健品 → 跳过
-
排除品牌垄断类
- Apple 配件 → 跳过
- Samsung 配件 → 跳过
-
排除价格过低类
- 售价 < $10 → 跳过(利润空间不足)
Step 2: 竞争格局筛选
根据 Temu 竞品分析:
-
竞争过于激烈(竞品 > 100,价格极低)
- 标记为 "红海"
- 需强差异化策略才能进入
-
中度竞争(竞品 20-50)
- 标记为 "黄海"
- 可通过差异化进入
-
蓝海机会(竞品 < 20)
- 标记为 "蓝海"
- 优先推荐
Step 3: 利润红线筛选
严格执行 V4.1 核价模型:
净利润 = 回款预估(人民币) - 总成本
净利润 > ¥5.00 → GO
净利润 ≤ ¥5.00 → PASS
Step 4: 综合评分排序
对通过筛选的产品按以下维度评分:
| 维度 | 权重 | 评分标准 |
|---|---|---|
| 利润率 | 40% | 净利润/售价 |
| 市场热度 | 25% | 亚马逊排名变化 |
| 竞争程度 | 20% | Temu 竞品数量 |
| 供应链稳定性 | 15% | 工厂数量、产能 |
执行流程
自动执行模式
当用户发起选品请求时,自动执行以下步骤:
1. 调用 amazon-movers-shakers
- 获取飙升榜候选池(默认 100 个)
- 执行初步过滤
2. 对每个候选产品:
a. 调用 temu-competitor-search
- 获取卷王价
- 分析竞争格局
b. 调用 ali1688-sourcing
- 获取起批价
- 确认供应链
c. 调用 temu-pricing-calculator
- 计算净利润
- 判定 GO/PASS
3. 过滤 PASS 产品
4. 按综合评分排序
5. 返回 Top 5 推荐产品
交互式执行模式
当用户需要逐步确认时:
Step 1: 展示亚马逊飙升榜候选池
→ 用户确认/调整候选列表
Step 2: 展示 Temu 竞品分析
→ 用户确认竞争策略
Step 3: 展示 1688 供应链
→ 用户确认工厂选择
Step 4: 展示核价结果
→ 用户确认最终推荐
输出报告模板
📦 产品序号. 产品中文名 + 英文关键词
第一部分:前端营销逻辑
亚马逊热度:[描述飙升原因、适用场景、节日因素]
蓝海竞争:[描述如何与 Temu 现有的低价货做区分,差异化卖点]
安全合规:[列出必须的认证,如 CE/FCC/FDA,或敏感点提示]
义乌或工厂找货指令:[给采购员的精准话术,包括材质、功能、避坑点]
第二部分:后端生存逻辑 (V4.1 核价模型)
Temu 卷王价:$[输入Temu同类竞品最低价]
你的收入预估 (45%):$[卷王价*0.45] ≈ ¥[换算人民币]
你的成本核算:
- 1688 拿货价:¥[预估1688成本]
- 国内履约费:¥3.50 (固定)
- 总成本:¥[1688价+3.5]
最终生死判定:
- 净利:¥[收入-成本]
- 结论:✅ GO (利润达标) / ❌ PASS (利润不足)
与其他 Skills 协作
| Skill | 协作方式 |
|---|---|
amazon-movers-shakers | 调用获取候选产品池 |
temu-competitor-search | 调用获取卷王价和竞品分析 |
ali1688-sourcing | 调用获取拿货价和供应链 |
temu-pricing-calculator | 调用进行核价计算 |
注意事项
-
数据时效性:飙升榜数据每小时更新,建议定期刷新
-
价格波动:Temu 和 1688 价格变动频繁,建议多次采样
-
供应链验证:1688 价格需实际询价确认
-
认证要求:出口产品需确认认证证书
-
样品确认:建议先拿样品确认品质
示例用法
示例 1:完整选品流程
用户:帮我推荐 5 款适合 Temu 上架的产品
执行:
1. 获取亚马逊家居类飙升榜
2. 对每个候选产品执行完整分析
3. 通过 V4.1 核价筛选
4. 返回 5 款推荐产品报告
示例 2:指定类目选品
用户:帮我分析办公用品类的选品机会
执行:
1. 获取亚马逊办公用品飙升榜
2. 分析 Temu 竞争格局
3. 查找 1688 供应链
4. 返回办公用品类推荐
示例 3:指定产品验证
用户:帮我验证 "standing desk converter" 是否值得上架
执行:
1. 查询亚马逊该产品趋势
2. 查询 Temu 卷王价
3. 查询 1688 拿货价
4. 执行核价计算
5. 返回 GO/PASS 决策
FAQ
What does the ecom-product-orchestrator skill do?
跨境电商选品智能体编排器。当用户需要进行完整的 Temu 选品流程、获取 5 款推荐产品、执行端到端选品分析时使用此 skill。自动调用 amazon-movers-shakers、temu-competitor-search、ali1688-sourcing、temu-pricing-calculator 等 skills,输出符合 V4.1 标准的完整选品报告。
How do I install ecom-product-orchestrator?
Run npx skills add https://github.com/zhuhongyin/global-ecom-skills --skill ecom-product-orchestrator in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/ecom-product-orchestrator/ (personal) or .claude/skills/ecom-product-orchestrator/ (project).
Which AI agents can use ecom-product-orchestrator?
Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.
Is ecom-product-orchestrator safe to install?
No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.
Who maintains ecom-product-orchestrator?
It is published by zhuhongyin in zhuhongyin/global-ecom-skills. It has 248 recorded installs.
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