storytelling
Use when crafting narratives that connect product value to customer pain through clear setup-conflict-resolution arcs.
- Installs
- 117
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- Security
- Not audited
Install
Works with every agent the skills CLI supports.
npx skills add https://github.com/gtmagents/gtm-agents --skill storytelling- 01
Install
Run the command in your project. The CLI asks which agents to install for.
- 02
Describe the task
Ask your agent for something this skill covers. It loads storytelling automatically when relevant.
- 03
Review the result
The agent follows the SKILL.md steps, scripts and references bundled with the skill.
SKILL.md
The instructions your agent reads when the skill is triggered.
Storytelling Skill
When to Use
- Need cohesive narrative for campaigns, product launches, or decks.
- Translating technical capabilities into relatable customer stories.
- Coaching spokespeople or SDRs on better pitch storytelling.
Framework
- Audience & Conflict – identify who the hero is (customer persona) and what obstacle they face.
- Story Arc (SCAR) – Situation → Complication → Action → Resolution.
- Characterization – give personas motives, stakes, and quotes.
- Sensory Detail – use vivid language, specific metrics, and concrete examples.
- Moral/CTA – tie resolution back to product value and explicit next step.
Templates
- Narrative outline (hook, scene, rising tension, turn, resolution, CTA).
- Pitch script template:
"Most {persona}s today face {pain}. When {trigger}, {impact}. We worked with {customer} to {action}, leading to {result}."
- Story inventory tracker to log customer, industry, proof points.
Tips
- Record customer interviews to capture natural phrasing for quotes.
- Swap metaphors/analogies per persona so stories feel tailored.
- Reinforce numbers with vivid imagery (e.g., "saved hours = extra sprints delivered").
- Align every story with the current positioning doc to avoid mixed messages.
FAQ
What does the storytelling skill do?
Use when crafting narratives that connect product value to customer pain through clear setup-conflict-resolution arcs.
How do I install storytelling?
Run npx skills add https://github.com/gtmagents/gtm-agents --skill storytelling in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/storytelling/ (personal) or .claude/skills/storytelling/ (project).
Which AI agents can use storytelling?
Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.
Is storytelling safe to install?
No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.
Who maintains storytelling?
It is published by gtmagents in gtmagents/gtm-agents. It has 117 recorded installs.
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