ads-skills

Run Facebook and Instagram ads end-to-end: Meta ads strategy, ad creative, copy, campaign structure, targeting, budgeting, ROAS tracking, and Pixel setup. Includes a built-in ad brief workflow. Use when the user wants to plan, create, launch, or optimize Meta ads, or when they need to understand how the platform works before spending money. Not for Google Ads, TikTok Ads, LinkedIn Ads, or general marketing strategy outside Meta.

Run Google Search Ads end-to-end: keyword mining, account structure, ad copy, negative keyword architecture, and performance analysis. Covers the full loop from setup to ongoing optimization for B2B SaaS and app makers. Use when the user wants to plan, launch, or optimize Google Search campaigns, or understand how the platform works before spending. Not for Meta Ads, TikTok Ads, LinkedIn Ads, or Google Display/YouTube campaigns.