video-ad-specs
Video ad creation with exact platform-specific specs for TikTok, Instagram, YouTube, Facebook, LinkedIn. Covers dimensions, duration limits, AIDA framework, and caption requirements. Use for: video ads, social media ads, paid media creative, video marketing, ad production. Triggers: video ad, social media ad, tiktok ad, instagram ad, youtube ad, facebook ad, linkedin ad, video creative, ad specs, paid media, video marketing, ad production, reels ad, stories ad, pre roll, bumper ad
- Installs
- 28.6K
- Last 24h
- +1.2K
- Trending rank
- #266
- Security
- Warn
Install
Works with every agent the skills CLI supports.
npx skills add https://github.com/skills-shell/superpowers --skill video-ad-specs- 01
Install
Run the command in your project. The CLI asks which agents to install for.
- 02
Describe the task
Ask your agent for something this skill covers. It loads video-ad-specs automatically when relevant.
- 03
Review the result
The agent follows the SKILL.md steps, scripts and references bundled with the skill.
Security audits
Independent scans of the skill's instructions and bundled files.
SKILL.md
The instructions your agent reads when the skill is triggered.
Install the belt CLI skill:
npx skills add belt-sh/cli
Video Ad Specs
Create platform-specific video ads via inference.sh CLI.
Quick Start
Requires inference.sh CLI (
belt). Install instructions
belt login
# Generate a vertical video ad scene
belt app run bytedance/seedance-2-0 --input '{
"prompt": "vertical video, person excitedly unboxing a product, clean modern room, bright natural lighting, social media ad style, authentic feeling",
"ratio": "9:16",
"generate_audio": true
}'
Platform Specifications
TikTok
| Spec | Value |
|---|---|
| Aspect ratio | 9:16 (vertical) |
| Resolution | 1080 x 1920 px |
| Duration | 5-60 seconds (15-30s recommended) |
| File size | Max 500 MB |
| Format | MP4, MOV |
| Sound | On by default (design with sound) |
| Text safe zone | 150px from all edges |
| Hook window | 1 second — first frame must grab attention |
Instagram Reels
| Spec | Value |
|---|---|
| Aspect ratio | 9:16 (vertical) |
| Resolution | 1080 x 1920 px |
| Duration | Up to 90 seconds (15-30s for ads) |
| Cover image | Separate upload, shows in grid |
| Sound | On by default |
| Caption area | Bottom 20% reserved for text overlay |
Instagram Stories
| Spec | Value |
|---|---|
| Aspect ratio | 9:16 |
| Resolution | 1080 x 1920 px |
| Duration | Up to 15 seconds per segment |
| Swipe-up/Link | Available for ads |
| Top/bottom | 14% top and 20% bottom = unsafe for key content |
YouTube
| Format | Aspect | Duration | Skip |
|---|---|---|---|
| Bumper | 16:9 | 6 seconds exactly | Non-skippable |
| Non-skippable | 16:9 | 15 seconds | Non-skippable |
| Skippable (TrueView) | 16:9 | Any length | Skip after 5 seconds |
| Shorts | 9:16 | Up to 60 seconds | N/A |
Resolution: 1920 x 1080 (16:9) or 1080 x 1920 (Shorts)
Facebook Feed
| Spec | Value |
|---|---|
| Aspect ratio | 1:1 (square) or 4:5 (recommended for mobile) |
| Resolution | 1080 x 1080 or 1080 x 1350 |
| Duration | Up to 240 min (15-30s recommended) |
| Autoplay | Silent — captions are essential |
| Sound | 85% of Facebook video is watched without sound |
| Spec | Value |
|---|---|
| Aspect ratio | 1:1 or 16:9 |
| Resolution | 1080 x 1080 or 1920 x 1080 |
| Duration | 3 seconds to 10 minutes (15-30s for ads) |
| Tone | Professional |
| Autoplay | Silent in feed |
AIDA Framework for Video Ads
| Phase | Time | Goal | Technique |
|---|---|---|---|
| Attention | 0-3s | Stop the scroll | Pattern interrupt, bold visual, question |
| Interest | 3-10s | Keep watching | State the problem, show relevance |
| Desire | 10-20s | Want the solution | Show the product/outcome, social proof |
| Action | Final 3-5s | Click/buy/sign up | Clear CTA, urgency, offer |
Hook Techniques (First 3 Seconds)
| Technique | Example |
|---|---|
| Bold statement | "This tool replaced my entire marketing team" |
| Question | "Why are you still doing this manually?" |
| Surprising visual | Unexpected transformation, before/after reveal |
| Pattern interrupt | Start mid-action, unusual angle, bright color |
| Social proof | "2 million people switched to this" |
| Pain point | "If you hate [common frustration], watch this" |
Creating Video Ads
Vertical (TikTok, Reels, Stories, Shorts)
# Hook scene (0-3s)
belt app run google/veo-3-1-fast --input '{
"prompt": "vertical 9:16 video, close-up of hands struggling with tangled cables and messy desk, frustrated energy, shaky handheld camera, authentic social media style, bright lighting"
}'
# Solution reveal (3-15s)
belt app run bytedance/seedance-2-0 --input '{
"prompt": "vertical video, smooth product reveal, clean wireless charging station on minimalist desk, satisfying organization transformation, bright modern room, social media ad aesthetic",
"ratio": "9:16",
"generate_audio": true
}'
# Add voiceover
belt app run falai/dia-tts --input '{
"prompt": "[S1] Stop wasting time with this mess. This one product changed my entire setup. Everything charges. Everything is organized. Link in bio."
}'
# Merge video + audio
belt app run infsh/video-audio-merger --input '{
"video": "solution-reveal.mp4",
"audio": "voiceover.mp3"
}'
# Add captions (critical for silent autoplay)
belt app run infsh/caption-videos --input '{
"video": "ad-with-audio.mp4",
"caption_file": "captions.srt"
}'
Square (Facebook, LinkedIn Feed)
belt app run google/veo-3-1-fast --input '{
"prompt": "square 1:1 video, professional person at desk discovering a new software tool, laptop screen showing clean dashboard, natural office lighting, corporate commercial style, satisfied expression"
}'
YouTube Bumper (6 Seconds)
# 6-second bumper: one message, one visual, one CTA
belt app run google/veo-3-1-fast --input '{
"prompt": "6 second product ad, quick montage of a sleek app being used on phone, fast cuts, modern, energetic, brand logo reveal at end, punchy and dynamic, wide 16:9"
}'
# Keep it tight
belt app run falai/dia-tts --input '{
"prompt": "[S1] Your reports. Automated. Try DataFlow free."
}'
Captions Are Mandatory
85% of Facebook and 40%+ of Instagram video is watched on mute.
Caption Best Practices
| Rule | Reason |
|---|---|
| Always add captions | Silent viewing is the default on most platforms |
| Large, readable font | Small text is invisible on mobile |
| High contrast | White text with dark outline/background |
| Centered or bottom-third | Standard viewing position |
| Max 2 lines at a time | More text = can't be read fast enough |
| Key words in bold/color | Draws eye to important words |
# Generate captions from audio
# (create SRT file from your script, then burn in)
belt app run infsh/caption-videos --input '{
"video": "ad-video.mp4",
"caption_file": "ad-captions.srt"
}'
Ad Structure Templates
Testimonial Ad (15-30s)
| Time | Content |
|---|---|
| 0-3s | Customer states the problem they had |
| 3-15s | How they discovered and tried the product |
| 15-25s | The specific result they achieved |
| 25-30s | Product name + CTA |
Demo Ad (15-30s)
| Time | Content |
|---|---|
| 0-3s | The problem (text or visual) |
| 3-20s | Product demo showing the solution |
| 20-25s | Key result/benefit |
| 25-30s | CTA + offer |
Before/After Ad (15s)
| Time | Content |
|---|---|
| 0-3s | "Before" state (messy, slow, frustrating) |
| 3-5s | Transition / product introduction |
| 5-12s | "After" state (clean, fast, satisfying) |
| 12-15s | CTA |
Common Mistakes
| Mistake | Problem | Fix |
|---|---|---|
| No hook in first 1-3s | Viewer scrolls past | Open with pattern interrupt |
| Landscape video on TikTok/Reels | Letterboxed, looks amateur | Use 9:16 for vertical platforms |
| No captions | Most viewers watch silent | Always add captions |
| CTA too late | Viewers already left | Clear CTA within last 5 seconds |
| Too long for platform | Forced skip or dropout | Match platform duration norms |
| Same ad for all platforms | Wrong specs, wrong tone | Create platform-specific versions |
| Logo in first 3s | Feels like a commercial, gets skipped | Save branding for the end |
| Text in unsafe zones | Cut off by platform UI | Check safe zone per platform |
Checklist
- Correct aspect ratio for target platform
- Hook in first 1-3 seconds
- Captions added (readable, high contrast)
- CTA clear and within final 5 seconds
- Duration matches platform norms
- Text outside platform unsafe zones
- Audio designed for both sound-on and sound-off
- Platform-specific version (not one-size-fits-all)
Related Skills
npx skills add inference-sh/skills@ai-video-generation
npx skills add inference-sh/skills@video-prompting-guide
npx skills add inference-sh/skills@text-to-speech
npx skills add inference-sh/skills@prompt-engineering
Browse all apps: belt app list
FAQ
What does the video-ad-specs skill do?
Video ad creation with exact platform-specific specs for TikTok, Instagram, YouTube, Facebook, LinkedIn. Covers dimensions, duration limits, AIDA framework, and caption requirements. Use for: video ads, social media ads, paid media creative, video marketing, ad production. Triggers: video ad, social media ad, tiktok ad, instagram ad, youtube ad, facebook ad, linkedin ad, video creative, ad specs, paid media, video marketing, ad production, reels ad, stories ad, pre roll, bumper ad
How do I install video-ad-specs?
Run npx skills add https://github.com/skills-shell/superpowers --skill video-ad-specs in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/video-ad-specs/ (personal) or .claude/skills/video-ad-specs/ (project).
Which AI agents can use video-ad-specs?
Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.
Is video-ad-specs safe to install?
Security partners have reviewed it: Gen Agent Trust Hub passed; Socket flagged items to review; Snyk passed. As with any skill, read the SKILL.md and bundled scripts before installing.
Who maintains video-ad-specs?
It is published by skills-shell in skills-shell/superpowers. It has 28,557 recorded installs.
More from skills-shell/superpowers
twitter-automation
skills-shell/superpowers
Automate Twitter/X with posting, engagement, and user management via inference.sh CLI. Apps: x/post-tweet, x/post-create (with media), x/post-like, x/post-retweet, x/dm-send, x/user-follow. Capabilities: post tweets, schedule content, like posts, retweet, send DMs, follow users, get profiles. Use for: social media automation, content scheduling, engagement bots, audience growth, X API. Triggers: twitter api, x api, tweet automation, post to twitter, twitter bot, social media automation, x automation, tweet scheduler, twitter integration, post tweet, twitter post, x post, send tweet
ai-avatar-video
skills-shell/superpowers
Create AI avatar and talking head videos via inference.sh CLI. Recommended: P-Video-Avatar (fastest, cheapest, built-in TTS). Also: OmniHuman, Fabric, PixVerse. Audio: Inworld TTS-2 (100+ languages, emotion steering for characters), ElevenLabs, Kokoro. Capabilities: audio-driven avatars, text-to-avatar, lipsync videos, talking head generation, virtual presenters, UGC content. Use for: AI presenters, explainer videos, virtual influencers, dubbing, marketing videos, UGC ads, gaming avatars, NPC dialogue. Triggers: ai avatar, talking head, lipsync, avatar video, virtual presenter, ai spokesperson, audio driven video, heygen alternative, synthesia alternative, talking avatar, lip sync, video avatar, ai presenter, digital human, ugc, ugc video, ugc ad, avatar ugc
ai-video-generation
skills-shell/superpowers
Generate AI videos with Google Veo, Seedance 2.0, HappyHorse, Wan, Grok and 40+ models via inference.sh CLI. Models: Veo 3.1, Veo 3, Seedance 2.0, HappyHorse 1.0, Wan 2.5, Grok Imagine Video, OmniHuman, Fabric, HunyuanVideo. Capabilities: text-to-video, image-to-video, reference-to-video, video editing, lipsync, avatar animation, video upscaling, foley sound. Use for: social media videos, marketing content, explainer videos, product demos, AI avatars. Triggers: video generation, ai video, text to video, image to video, veo, animate image, video from image, ai animation, video generator, generate video, t2v, i2v, ai video maker, create video with ai, runway alternative, pika alternative, sora alternative, kling alternative, seedance, happyhorse
ai-image-generation
skills-shell/superpowers
Generate AI images with GPT-Image-2, FLUX, Gemini, Grok, Seedream, Reve and 50+ models via inference.sh CLI. Models: GPT-Image-2, FLUX Dev LoRA, FLUX.2 Klein LoRA, Gemini 3 Pro Image, Grok Imagine, Seedream 4.5, Reve, ImagineArt. Capabilities: text-to-image, image-to-image, inpainting, LoRA, image editing, upscaling, text rendering. Use for: AI art, product mockups, concept art, social media graphics, marketing visuals, illustrations. Triggers: flux, image generation, ai image, text to image, stable diffusion, generate image, ai art, midjourney alternative, dall-e alternative, text2img, t2i, image generator, ai picture, create image with ai, generative ai, ai illustration, grok image, gemini image, gpt image, openai image, chatgpt image
agent-browser
skills-shell/superpowers
Browser automation for AI agents via inference.sh. Navigate web pages, interact with elements using @e refs, take screenshots, record video. Capabilities: web scraping, form filling, clicking, typing, drag-drop, file upload, JavaScript execution. Use for: web automation, data extraction, testing, agent browsing, research. Triggers: browser, web automation, scrape, navigate, click, fill form, screenshot, browse web, playwright, headless browser, web agent, surf internet, record video
python-executor
skills-shell/superpowers
Execute Python code in a safe sandboxed environment via inference.sh. Pre-installed: NumPy, Pandas, Matplotlib, requests, BeautifulSoup, Selenium, Playwright, MoviePy, Pillow, OpenCV, trimesh, and 100+ more libraries. Use for: data processing, web scraping, image manipulation, video creation, 3D model processing, PDF generation, API calls, automation scripts. Triggers: python, execute code, run script, web scraping, data analysis, image processing, video editing, 3D models, automation, pandas, matplotlib
Popular marketing & seo skills
reddit-automation
flowkit-labs/skills
Find Reddit threads where people are genuinely asking for what you offer, then draft short, genuinely helpful replies — disclosing your affiliation honestly and naming your product only when it truly answers the question. Two moves: discovery — scan the right subreddits for real needs (recommendation asks, expressed pain, competitor mentions) and rank the few threads where you can actually help; drafting — write from real experience, respect each community's self-promo rules, and keep a human in the loop to review and post. This markets on Reddit the honest way: contribute value, disclose who you are, never astroturf. Distilled from the playbook behind doany.ai's Reddit agent. Triggers on "find reddit opportunities", "reddit marketing", "reddit automation", "reply on reddit for my product", "reddit community engagement", "reddit lead gen", or any ask to turn Reddit threads into genuine, disclosed marketing replies.
twitter-automation
101-skills/superpowers
Automate Twitter/X with posting, engagement, and user management via inference.sh CLI. Apps: x/post-tweet, x/post-create (with media), x/post-like, x/post-retweet, x/dm-send, x/user-follow. Capabilities: post tweets, schedule content, like posts, retweet, send DMs, follow users, get profiles. Use for: social media automation, content scheduling, engagement bots, audience growth, X API. Triggers: twitter api, x api, tweet automation, post to twitter, twitter bot, social media automation, x automation, tweet scheduler, twitter integration, post tweet, twitter post, x post, send tweet
twitter-automation
magentosh/superpowers
Automate Twitter/X with posting, engagement, and user management via inference.sh CLI. Apps: x/post-tweet, x/post-create (with media), x/post-like, x/post-retweet, x/dm-send, x/user-follow. Capabilities: post tweets, schedule content, like posts, retweet, send DMs, follow users, get profiles. Use for: social media automation, content scheduling, engagement bots, audience growth, X API. Triggers: twitter api, x api, tweet automation, post to twitter, twitter bot, social media automation, x automation, tweet scheduler, twitter integration, post tweet, twitter post, x post, send tweet
twitter-automation
qu-skills/superpowers
Automate Twitter/X with posting, engagement, and user management via inference.sh CLI. Apps: x/post-tweet, x/post-create (with media), x/post-like, x/post-retweet, x/dm-send, x/user-follow. Capabilities: post tweets, schedule content, like posts, retweet, send DMs, follow users, get profiles. Use for: social media automation, content scheduling, engagement bots, audience growth, X API. Triggers: twitter api, x api, tweet automation, post to twitter, twitter bot, social media automation, x automation, tweet scheduler, twitter integration, post tweet, twitter post, x post, send tweet
product-launch-video
heygen-com/hyperframes
Turn a product or marketing URL, pasted script, or brief into a product launch / promo video — SaaS promos, feature reveals, product demos, app and company launches. Use when the user wants to market, launch, promote, or reveal a product; the default for any commercial URL. Site tours / showcases of a website route here too — the brief carries the show-it-as-is intent. Unclear → /hyperframes.
twitter-automation
its-a-skill-issue/superpowers
Automate Twitter/X with posting, engagement, and user management via inference.sh CLI. Apps: x/post-tweet, x/post-create (with media), x/post-like, x/post-retweet, x/dm-send, x/user-follow. Capabilities: post tweets, schedule content, like posts, retweet, send DMs, follow users, get profiles. Use for: social media automation, content scheduling, engagement bots, audience growth, X API. Triggers: twitter api, x api, tweet automation, post to twitter, twitter bot, social media automation, x automation, tweet scheduler, twitter integration, post tweet, twitter post, x post, send tweet