brand-name-generator
Generate creative brand names, company names, product names, or startup names. Includes naming strategies, brandability scoring, and domain availability checking.
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Install
Works with every agent the skills CLI supports.
npx skills add https://github.com/shipshitdev/skills --skill brand-name-generator- 01
Install
Run the command in your project. The CLI asks which agents to install for.
- 02
Describe the task
Ask your agent for something this skill covers. It loads brand-name-generator automatically when relevant.
- 03
Review the result
The agent follows the SKILL.md steps, scripts and references bundled with the skill.
SKILL.md
The instructions your agent reads when the skill is triggered.
Brand Name Generator
Generate creative, memorable, and brandable names for companies, products, apps, and startups. Combines naming strategies with brandability scoring and domain availability checking.
When to Use
- Need creative brand name ideas for a new company or startup
- Want product or app naming suggestions
- Need to brainstorm names based on keywords, concepts, or industry
- Want names evaluated for brandability and memorability
- Need to find available domain names for the brand
Context Discovery
Before generating names:
- Business Context: Industry, target audience, brand personality
- Keywords: Core concepts, values, emotional associations
- Constraints: Name length, TLD preferences, names to avoid
Naming Strategies
| Strategy | Description | Examples | Best For |
|---|---|---|---|
| Portmanteau | Blend two words | Pinterest, Instagram | Apps, social |
| Invented | New words | Spotify, Xerox | Tech, premium |
| Compound | Join words | Facebook, YouTube | Clear value prop |
| Misspelling | Creative respelling | Lyft, Flickr | Startups, apps |
| Suffix Pattern | Brand suffixes | Shopify, Grammarly | SaaS, tools |
| Abstract | Metaphorical | Amazon, Apple, Uber | Aspirational |
Popular Suffixes/Prefixes
Suffixes: -ify, -ly, -io, -hub, -ment, -able
Prefixes: get-, try-, go-, my-, super-
Brandability Scoring
Evaluate names on:
- Memorability: Shorter = better (1-10)
- Pronounceability: Vowel ratio, consonant clusters (1-10)
- Spellability: Common patterns, no confusion (1-10)
- Uniqueness: Distinctiveness (1-10)
- Domain Available: .com bonus
Validation Checklist
- Easy to spell when heard
- Easy to pronounce when read
- No trademark conflicts
- No negative connotations in target markets
- Domain available (preferred TLD)
- Social handles available
Quick Workflow
- Gather context (industry, keywords, constraints)
- Generate 20-30 candidates using multiple strategies
- Score brandability
- Check domain availability
- Recommend top 3-5 with rationale
For detailed prompt templates, code implementations, and full examples: references/full-guide.md
See also: references/naming-strategies.md
FAQ
What does the brand-name-generator skill do?
Generate creative brand names, company names, product names, or startup names. Includes naming strategies, brandability scoring, and domain availability checking.
How do I install brand-name-generator?
Run npx skills add https://github.com/shipshitdev/skills --skill brand-name-generator in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/brand-name-generator/ (personal) or .claude/skills/brand-name-generator/ (project).
Which AI agents can use brand-name-generator?
Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.
Is brand-name-generator safe to install?
No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.
Who maintains brand-name-generator?
It is published by shipshitdev in shipshitdev/skills. It has 320 recorded installs.
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