sales-qualification
Help users qualify sales leads effectively. Use when someone is wasting time on bad leads, struggling with low conversion rates, needs to build a qualification framework, or wants to improve their discovery process.
- Installs
- 1.9K
- Last 24h
- —
- Trending rank
- —
- Security
- Not audited
Install
Works with every agent the skills CLI supports.
npx skills add https://github.com/refoundai/lenny-skills --skill sales-qualification- 01
Install
Run the command in your project. The CLI asks which agents to install for.
- 02
Describe the task
Ask your agent for something this skill covers. It loads sales-qualification automatically when relevant.
- 03
Review the result
The agent follows the SKILL.md steps, scripts and references bundled with the skill.
SKILL.md
The instructions your agent reads when the skill is triggered.
Sales Qualification
Help the user qualify sales leads effectively using frameworks from 1 product leader.
How to Help
When the user asks for help with sales qualification:
- Understand current process - Ask how they currently decide which leads to pursue
- Identify disqualification criteria - Help them define what makes a lead NOT worth pursuing
- Design discovery questions - Create questions that efficiently reveal fit
- Build a qualification framework - Help them systematize qualification decisions
Core Principles
Most sales problems are qualification problems
Jen Abel: "It's qualification. Qualification because if you spend your time on the wrong leads, that equates to a zero." If conversion rates are low, the issue is often pursuing leads that were never going to close rather than poor sales execution.
"No" is a successful outcome
Jen Abel: "I am a qualification crazy person. I will not get in on another call with someone because on the first call it's either a yes or a no, there's no in between." The goal of early calls is to determine fit, not to convince. A clear "no" saves time that can be spent on better leads.
Disqualify aggressively
The best salespeople are rigorous about disqualification. They'd rather pursue fewer, better-qualified opportunities than spread themselves thin across mediocre leads.
First call should determine fit
If a lead requires multiple calls before you can determine whether they're a fit, your discovery process is too slow. Qualification should happen early and decisively.
Time is the scarcest resource
Every hour spent on a bad lead is an hour not spent on a good one. The math of sales productivity favors aggressive filtering.
Questions to Help Users
- "What percentage of your pipeline actually closes? Is the problem quality or execution?"
- "What are the characteristics of your best customers? How quickly can you identify those traits?"
- "What questions do you ask in discovery that reveal whether a lead is qualified?"
- "When was the last time you disqualified a lead on the first call?"
- "What would need to be true for you to walk away from a lead earlier?"
Common Mistakes to Flag
- Pursuing all inbound - Treating every lead as equally worthy of time
- Slow qualification - Taking multiple calls to determine what could be known in one
- Hope selling - Continuing to pursue leads you know aren't a fit because the pipeline looks thin
- No disqualification criteria - Not having explicit reasons to say no
- Confusing activity with progress - Measuring calls made rather than qualified opportunities created
Deep Dive
For all 2 insights from 1 guest, see references/guest-insights.md
Related Skills
- product-led-sales
- sales-compensation
- pricing-strategy
FAQ
What does the sales-qualification skill do?
Help users qualify sales leads effectively. Use when someone is wasting time on bad leads, struggling with low conversion rates, needs to build a qualification framework, or wants to improve their discovery process.
How do I install sales-qualification?
Run npx skills add https://github.com/refoundai/lenny-skills --skill sales-qualification in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/sales-qualification/ (personal) or .claude/skills/sales-qualification/ (project).
Which AI agents can use sales-qualification?
Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.
Is sales-qualification safe to install?
No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.
Who maintains sales-qualification?
It is published by refoundai in refoundai/lenny-skills. It has 1,949 recorded installs.
More from refoundai/lenny-skills
personal-productivity
refoundai/lenny-skills
Help users manage their time and tasks more effectively. Use when someone is overwhelmed with work, struggling with focus, trying to balance multiple responsibilities, or asking how to get more done.
writing-prds
refoundai/lenny-skills
Help users transform abstract ideas into actionable project specs that align engineering and design teams on the problem and success metrics.
ai-product-strategy
refoundai/lenny-skills
Help users decide where to apply AI effectively, manage the transition from deterministic to probabilistic software, and build long-term defensibility through verticalization and proprietary data.
competitive-analysis
refoundai/lenny-skills
Help users understand and respond to competition. Use when someone is positioning against competitors, evaluating market threats, running competitive war games, or deciding how much to focus on competitors versus customers.
founder-sales
refoundai/lenny-skills
Help users master the transition from product development to active selling by leveraging their unique status as founders to bridge the trust gap and define a scalable sales motion.
analyzing-user-feedback
refoundai/lenny-skills
Help users convert massive volumes of qualitative and quantitative feedback into high-confidence product decisions through rigorous synthesis and internal immersion.
Popular business & finance skills
sales-enablement
coreyhaines31/marketingskills
When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'battle card,' 'battlecard,' 'competitive one-pager,' 'win-loss analysis,' 'why are we losing deals,' 'loss reasons,' 'how do I respond to this objection,' 'prospect just said,' 'help my sales team,' 'sales materials,' or 'what should I give my sales reps,' 'cold call script,' or 'voicemail script.' Use this for any document or asset that helps a sales team close deals. For public competitor comparison pages, see competitors. For running buyer interviews or churn research, see customer-research. For marketing website copy, see copywriting. For cold outreach emails, see cold-email. For the offer being sold (bonuses, guarantees, pricing structure),
revops
coreyhaines31/marketingskills
When the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes. Also use when the user mentions 'RevOps,' 'revenue operations,' 'lead scoring,' 'outbound pipeline stages,' 'lead routing,' 'MQL,' 'SQL,' 'pipeline stages,' 'deal desk,' 'CRM automation,' 'marketing-to-sales handoff,' 'data hygiene,' 'leads aren't getting to sales,' 'pipeline management,' 'lead qualification,' or 'when should marketing hand off to sales.' Use this for anything involving the systems and processes that connect marketing to revenue. For cold outreach emails, see cold-email. For email drip campaigns, see emails. For pricing decisions, see pricing.
sales-funnel-blueprint
autonnel/autonnel-skills
Turn an offer into a concrete multi-step sales funnel spec - page-by-page structure, price ladder, copy outline and the metrics each step must hit. Use when asked to build a sales funnel, marketing funnel, landing page flow, lead magnet funnel, webinar funnel, tripwire or VSL funnel, when planning a product launch page flow, or when someone asks "what pages do I need" for selling something online.
pricing
coreyhaines31/marketingskills
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' 'should I offer a free plan,' 'pricing page teardown,' 'pricing page audit,' 'is my pricing page AI-readable,' or 'can AI read my pricing.' Use this whenever someone is figuring out what to charge, how to structure their plans, or wants to audit a pricing page (for humans and for the AI agents that shortlist tools). For in-app upgrade screens, see paywalls. For offer construction (bonuses, guarantees, value framing, naming) on services/courses/coaching/high-ticket B2B, see offers.
cross-border-ecommerce
nexscope-ai/ecommerce-skills
Cross-border e-commerce expansion advisor. Scores target markets on 8 weighted dimensions (market size, ecommerce penetration, competition, regulatory complexity, logistics infrastructure, payment ecosystem, cultural distance, IP protection), compares 5 fulfillment models with cost and transit data, provides country-by-country tax/duty compliance guides (EU VAT/IOSS, UK VAT, US sales tax, CA GST, AU GST, JP consumption tax), maps local payment preferences by market, and builds a phased expansion roadmap. No API key required.
pricing-strategy
coreyhaines31/marketingskills
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' or 'should I offer a free plan.' Use this whenever someone is figuring out what to charge or how to structure their plans. For in-app upgrade screens, see paywall-upgrade-cro.