
deliver-launch-checklist
Creates a cross-functional pre-launch checklist covering engineering, design, marketing, support, legal, and operations readiness, with owners, dates, and go/no-go criteria so nothing is missed before release. Use for significant or cross-team launches, not a small single-team change. For the customer-facing announcement of what shipped, use deliver-release-notes instead.
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Install
Works with every agent the skills CLI supports.
npx skills add https://github.com/product-on-purpose/pm-skills --skill deliver-launch-checklist- 01
Install
Run the command in your project. The CLI asks which agents to install for.
- 02
Describe the task
Ask your agent for something this skill covers. It loads deliver-launch-checklist automatically when relevant.
- 03
Review the result
The agent follows the SKILL.md steps, scripts and references bundled with the skill.
SKILL.md
The instructions your agent reads when the skill is triggered.
Launch Checklist
A launch checklist is a comprehensive verification document that ensures all functions are ready before releasing a feature or product. It coordinates across engineering, QA, design, marketing, support, legal, and operations to prevent launch-day surprises. Good launch checklists surface blockers early and create shared accountability for launch readiness.
When to Use
- 1-2 weeks before any significant launch
- During launch planning kickoff meetings
- When coordinating cross-functional releases
- Before major version releases or feature rollouts
- After incidents to improve launch processes
When NOT to Use
- You are validating whether to ship at all via an experiment -> use
measure-experiment-design - You need the customer-facing announcement of what shipped -> use
deliver-release-notes - The launch already happened and you want results or reflection -> use
measure-experiment-resultsoriterate-retrospective - The change is small and single-team with no cross-functional surface: a launch checklist adds ceremony without value; track it in the sprint instead
Instructions
When asked to create a launch checklist, follow these steps:
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Define Launch Context Document what is launching, when, and who the key stakeholders are. Establish the launch tier (major release, minor feature, experiment) as this affects checklist scope.
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Gather Functional Requirements For each function (engineering, QA, marketing, etc.), identify what must be complete, verified, or in place before launch. Distinguish between blockers (must-have) and nice-to-haves.
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Assign Owners and Dates Every checklist item needs an owner and a target completion date. Ownership creates accountability; dates enable tracking.
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Identify Dependencies and Blockers Flag items that block other work or are blocked by external factors. Surface these early so teams can unblock.
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Define Go/No-Go Criteria Establish clear criteria for making the launch decision. What conditions must be met? Who makes the final call?
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Document Rollback Plan Every launch should have a rollback strategy. Document how to revert if critical issues emerge post-launch.
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Schedule Check-in Cadence Establish when the team will review checklist progress (daily standups, T-2 days review, launch day sync).
Output Format
Use the template in references/TEMPLATE.md to structure the output. A complete checklist fills every template section: Launch Overview; Engineering Readiness; QA & Testing; Design & UX; Marketing & Communications; Customer Support; Legal & Compliance; Operations & Infrastructure; Analytics & Monitoring; Go/No-Go Criteria; Rollback Plan; Check-in Schedule; and Open Issues.
Quality Checklist
Before finalizing, verify:
- All functional areas are represented
- Every item has an owner and target date
- Blockers are clearly distinguished from nice-to-haves
- Go/No-Go criteria are specific and measurable
- Rollback plan is documented and tested
- Check-in cadence is scheduled
Examples
See references/EXAMPLE.md for a completed example.
FAQ
What does the deliver-launch-checklist skill do?
Creates a cross-functional pre-launch checklist covering engineering, design, marketing, support, legal, and operations readiness, with owners, dates, and go/no-go criteria so nothing is missed before release. Use for significant or cross-team launches, not a small single-team change. For the customer-facing announcement of what shipped, use deliver-release-notes instead.
How do I install deliver-launch-checklist?
Run npx skills add https://github.com/product-on-purpose/pm-skills --skill deliver-launch-checklist in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/deliver-launch-checklist/ (personal) or .claude/skills/deliver-launch-checklist/ (project).
Which AI agents can use deliver-launch-checklist?
Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.
Is deliver-launch-checklist safe to install?
No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.
Who maintains deliver-launch-checklist?
It is published by product-on-purpose in product-on-purpose/pm-skills. It has 789 recorded installs.
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