
hubspot
Use only when a focused Sales workflow has selected a connected HubSpot CRM, or the user explicitly asks for HubSpot guidance, reads, drafts, notes, or reviewed record changes. Do not use when another CRM is authoritative.
- Installs
- 40
- Last 24h
- —
- Trending rank
- —
- Security
- Not audited
Install
Works with every agent the skills CLI supports.
npx skills add https://github.com/openai/role-specific-plugins --skill hubspot- 01
Install
Run the command in your project. The CLI asks which agents to install for.
- 02
Describe the task
Ask your agent for something this skill covers. It loads hubspot automatically when relevant.
- 03
Review the result
The agent follows the SKILL.md steps, scripts and references bundled with the skill.
SKILL.md
The instructions your agent reads when the skill is triggered.
HubSpot User Guide
Prepare trustworthy HubSpot-backed context or a safely reviewed HubSpot action while keeping the surrounding Sales workflow authoritative for the business task.
Common Skill Instructions
MANDATORY: If not already in context, read and adhere closely to plugins/sales/skills/index/SKILL.md## Cross-Skill Best Practices.
HubSpot Operation Ranking
Use this priority order when the requested HubSpot job or record is ambiguous.
- Explicit user request, named record, HubSpot ID, company, deal, contact, ticket, or stated action
- Read-only CRM context needed by the active Sales workflow
- Exact record or a high-confidence candidate resolved from the user's words and business context
- The smallest property set, associations, activity context, or page of results that answers the request
- A reviewed draft of proposed HubSpot changes
- An explicitly approved, supported HubSpot write followed by verification
Do not silently pick among plausible records, broaden a read into a write, or treat clarification as write approval.
Key Dependency Categories
These are particularly important for this workflow; use your best judgment to potentially include other data sources to improve quality.
- ~~CRM, specifically the exposed HubSpot connector, for HubSpot-backed identity, records, properties, associations, links, and approved writes
- The parent Sales workflow for Calendar, Meeting Transcripts, Email, Internal Messaging, Knowledge & Files, or Sales Intelligence context that HubSpot does not own
- User-provided record IDs, names, exports, property values, and business context when connector access is unavailable or a record needs disambiguation
If HubSpot is missing, unavailable, stale, ambiguous, or limited by the exposed connector surface, say so and label the answer as not HubSpot-backed.
Workflow Guidance
These HubSpot-specific steps override the default workflow in the index skill.
-
- Resolve access and target
- Use get_user_details first to confirm the connected portal and exposed object read/write availability.
- Resolve whether the user wants a read, a draft, or an approved write; identify object type, owner or team, pipeline, timeframe, stage, and exact record when those affect the answer.
- For an ambiguous record, do the smallest bounded candidate lookup and ask the user to choose before using it for a summary or write.
-
- Discover properties and records
- Use search_properties with at most five focused keywords when fields are uncertain; use get_properties to confirm enum values and writable properties.
- Use search_crm_objects for search, counts, filters, pagination, and associations. Use get_crm_objects for known IDs. Do not use deprecated search or fetch.
- Retrieve only the properties and associations that affect the sales decision. State filters, totals, page or sample limits, and whether analysis is sampled.
-
- Draft, approve, and verify
- For proposed changes, show an exact field-level draft before calling manage_crm_objects.
- Write only after the user explicitly approves the exact reviewed change or batch. Batch at most 10 objects and confirm associations separately.
- A reviewed-batch approval applies only to that exact batch; never offer a blanket confirmation bypass.
- Inspect the write response and verify with a narrow read when the response does not prove the outcome.
HubSpot Rules
- Prefer exact IDs, domains, emails, and full names plus company over vague name-only matching.
- Before querying or writing with a property or enum, confirm property labels, internal names, enum values, and writeability; do not guess them.
- Keep HubSpot as CRM truth for HubSpot-owned account, contact, deal, ticket, owner, pipeline, and activity facts. Do not let enrichment or web context overwrite CRM truth.
- Include clickable connector-returned or trusted HubSpot record URLs with UTM parameters when available.
- Do not write inferred data, overwrite user-entered context without clear consent, or mutate an association without explicit approval.
- Do not imply support for objects, properties, pagination behavior, bulk sizes, or writes that the live connector does not expose.
Connector Boundary
Use only the HubSpot surfaces that are actually exposed:
- Identity and access: get_user_details
- Property discovery: search_properties, get_properties
- Record search and reads: search_crm_objects, get_crm_objects
- Reviewed writes: manage_crm_objects
For unsupported broad exports, delete, merge, dedupe, arbitrary automation, or unexposed object operations, state the missing surface and offer a narrower read, a draft, or another approved source.
Modes
1. HubSpot Read
- Use for company, deal, contact, ticket, owner, activity, property, or association context.
- Resolve the target, retrieve only decision-relevant fields, and call out ambiguity or gaps.
Output Format
# [HubSpot Record Or Context]
## Summary
- [Most important CRM fact with trusted link]
- [Current deal, company, contact, activity, or association signal]
- [Risk, missing property, ambiguity, or source gap]
---
{Follow the instructions and output format/conditions in [Limitations and Improvements](../index/SKILL.md#limitations-and-improvements)}
{Follow the instructions and output format/conditions in [Next Steps](../index/SKILL.md#4-next-steps)}
2. HubSpot Update Draft
- Use when the user asks to prepare a note, property change, association, create, or update but has not approved the write.
- Keep current and proposed values separate and identify the exact target.
Output Format
# Proposed HubSpot Update
**Target:** [Record name, type, and trusted link or ID]
| Property / Association | Current Value | Proposed Value | Reason / Source |
| --- | --- | --- | --- |
| [Label] | [Current or Unknown] | [Proposed] | [Grounded reason + link] |
## Before I Write
- [Missing input, association confirmation, validation risk, or approval needed]
---
{Follow the instructions and output format/conditions in [Limitations and Improvements](../index/SKILL.md#limitations-and-improvements)}
{Follow the instructions and output format/conditions in [Next Steps](../index/SKILL.md#4-next-steps)}
3. Approved HubSpot Write
- Use only after explicit approval for the exact reviewed object or batch.
- Verify before reporting completion when the write response is inconclusive.
Output Format
# HubSpot Updated
**Record:** [Name, type, and trusted link or ID]
- **Changed:** [Property or association]
- **Result:** [Verified outcome]
- **Not changed:** [Unsupported or skipped item]
---
{Follow the instructions and output format/conditions in [Limitations and Improvements](../index/SKILL.md#limitations-and-improvements)}
{Follow the instructions and output format/conditions in [Next Steps](../index/SKILL.md#4-next-steps)}
FAQ
What does the hubspot skill do?
Use only when a focused Sales workflow has selected a connected HubSpot CRM, or the user explicitly asks for HubSpot guidance, reads, drafts, notes, or reviewed record changes. Do not use when another CRM is authoritative.
How do I install hubspot?
Run npx skills add https://github.com/openai/role-specific-plugins --skill hubspot in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/hubspot/ (personal) or .claude/skills/hubspot/ (project).
Which AI agents can use hubspot?
Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.
Is hubspot safe to install?
No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.
Who maintains hubspot?
It is published by openai in openai/role-specific-plugins. It has 40 recorded installs.
More from openai/role-specific-plugins
image-to-code
openai/role-specific-plugins
Implement a selected image, screenshot, mockup, or Image Gen reference as a faithful, responsive frontend.
analyze-data-quality
openai/role-specific-plugins
Open the skill to read its SKILL.md instructions.
visualize-data
openai/role-specific-plugins
Design, build, revise, or QA quantitative charts and figures. Use when an analytical answer needs visual judgment, whether for an inline answer, report, dashboard, notebook, or artifact.
validate-data
openai/role-specific-plugins
Validate whether an analysis is accurate, well-supported, and ready to share or use for a decision. Use when reviewing methodology, calculations, comparisons, visuals, caveats, or conclusions.
build-dashboard
openai/role-specific-plugins
Build source-backed dashboards for monitoring performance, exploring drivers, or acting on product and business metrics. Use when the task needs a dashboard, scorecard, or monitoring view with clear metrics, filters, source definitions, and QA.
product-business-analysis
openai/role-specific-plugins
Open the skill to read its SKILL.md instructions.
Popular business & finance skills
sales-enablement
coreyhaines31/marketingskills
When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'battle card,' 'battlecard,' 'competitive one-pager,' 'win-loss analysis,' 'why are we losing deals,' 'loss reasons,' 'how do I respond to this objection,' 'prospect just said,' 'help my sales team,' 'sales materials,' or 'what should I give my sales reps,' 'cold call script,' or 'voicemail script.' Use this for any document or asset that helps a sales team close deals. For public competitor comparison pages, see competitors. For running buyer interviews or churn research, see customer-research. For marketing website copy, see copywriting. For cold outreach emails, see cold-email. For the offer being sold (bonuses, guarantees, pricing structure),
revops
coreyhaines31/marketingskills
When the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes. Also use when the user mentions 'RevOps,' 'revenue operations,' 'lead scoring,' 'outbound pipeline stages,' 'lead routing,' 'MQL,' 'SQL,' 'pipeline stages,' 'deal desk,' 'CRM automation,' 'marketing-to-sales handoff,' 'data hygiene,' 'leads aren't getting to sales,' 'pipeline management,' 'lead qualification,' or 'when should marketing hand off to sales.' Use this for anything involving the systems and processes that connect marketing to revenue. For cold outreach emails, see cold-email. For email drip campaigns, see emails. For pricing decisions, see pricing.
sales-funnel-blueprint
autonnel/autonnel-skills
Turn an offer into a concrete multi-step sales funnel spec - page-by-page structure, price ladder, copy outline and the metrics each step must hit. Use when asked to build a sales funnel, marketing funnel, landing page flow, lead magnet funnel, webinar funnel, tripwire or VSL funnel, when planning a product launch page flow, or when someone asks "what pages do I need" for selling something online.
pricing
coreyhaines31/marketingskills
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' 'should I offer a free plan,' 'pricing page teardown,' 'pricing page audit,' 'is my pricing page AI-readable,' or 'can AI read my pricing.' Use this whenever someone is figuring out what to charge, how to structure their plans, or wants to audit a pricing page (for humans and for the AI agents that shortlist tools). For in-app upgrade screens, see paywalls. For offer construction (bonuses, guarantees, value framing, naming) on services/courses/coaching/high-ticket B2B, see offers.
cross-border-ecommerce
nexscope-ai/ecommerce-skills
Cross-border e-commerce expansion advisor. Scores target markets on 8 weighted dimensions (market size, ecommerce penetration, competition, regulatory complexity, logistics infrastructure, payment ecosystem, cultural distance, IP protection), compares 5 fulfillment models with cost and transit data, provides country-by-country tax/duty compliance guides (EU VAT/IOSS, UK VAT, US sales tax, CA GST, AU GST, JP consumption tax), maps local payment preferences by market, and builds a phased expansion roadmap. No API key required.
pricing-strategy
coreyhaines31/marketingskills
When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' or 'should I offer a free plan.' Use this whenever someone is figuring out what to charge or how to structure their plans. For in-app upgrade screens, see paywall-upgrade-cro.