pricing-optimizer
Analyze pricing against costs and margins to optimize profitability.
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Install
Works with every agent the skills CLI supports.
npx skills add https://github.com/openaccountant/skills --skill pricing-optimizer- 01
Install
Run the command in your project. The CLI asks which agents to install for.
- 02
Describe the task
Ask your agent for something this skill covers. It loads pricing-optimizer automatically when relevant.
- 03
Review the result
The agent follows the SKILL.md steps, scripts and references bundled with the skill.
SKILL.md
The instructions your agent reads when the skill is triggered.
Pricing Optimizer
Overview
Compare your current pricing against actual costs to calculate true margins per product or service. Identifies underpriced offerings, estimates the revenue impact of price adjustments, and suggests target pricing based on desired margin.
Wilson Tools Used
spending_summary— calculate COGS and direct costs per category to determine cost basistransaction_search— pull revenue by product or service line, identify transaction volumes and average transaction size
Workflow
- Ask for the analysis period and list of products/services offered (or detect from transaction categories).
- Use
transaction_searchto find all revenue transactions, grouped by product/service type. - Calculate: average sale price, total units sold, total revenue per offering.
- Use
spending_summaryto identify direct costs associated with each product/service. - Calculate per-offering economics:
PRICING ANALYSIS — [Period]
════════════════════════════════════════════════════════════
Product/Service Avg Price Unit Cost Margin Volume Revenue
────────────────────────────────────────────────────────────────────
Web Design Pkg $3,000 $1,200 60% 8 $24,000
Monthly Retainer $1,500 $900 40% 12 $18,000
Logo Design $500 $350 30% 15 $7,500
Rush Projects $2,000 $1,600 20% 5 $10,000
────────────────────────────────────────────────────────────────────
- Flag offerings with margins below 40% as candidates for price increases.
- For each underpriced offering, calculate the target price for a desired margin:
- Target Price = Unit Cost / (1 - Desired Margin)
- Example: $350 cost, 50% target margin = $350 / 0.50 = $700
- Estimate revenue impact of price changes assuming 0-10% volume loss per 10% price increase.
- Rank offerings by total profit contribution (margin * volume) to prioritize optimization effort.
Without Wilson
- Create a spreadsheet with columns: Product/Service, Price Charged, Direct Cost, Units Sold.
- Direct Cost includes materials, labor hours * hourly rate, software, and any cost that only exists because of this product.
- Unit Margin:
=Price-DirectCost. Margin %:=UnitMargin/Price*100. - Total Profit:
=UnitMargin*UnitsSold. - Target Price at desired margin:
=DirectCost/(1-DesiredMarginPercent). - Revenue Impact estimate:
=NewPrice*UnitsSold*0.95(assuming 5% volume drop per 10% price increase — adjust based on your price sensitivity). - For services billed hourly, calculate your effective rate:
=TotalClientPayments/TotalHoursWorked. Compare to market rates on Glassdoor, Upwork, or industry salary surveys. - Use the pricing calculator at priceintelligently.com or profitwell.com/tools for SaaS-specific analysis.
Important Notes
- Cost-plus pricing (cost + desired margin) is a floor, not a ceiling. Value-based pricing often supports higher prices than cost-plus suggests.
- Volume sensitivity varies wildly. Commodity products are price-sensitive; specialized services are not. A 20% price increase on a niche service may lose 0% of clients.
- Do not optimize purely on margin percentage. A 30% margin on $10,000 deals ($3,000 profit) beats a 60% margin on $500 deals ($300 profit) if volume is similar.
- Test price increases on new clients first before changing existing client rates.
FAQ
What does the pricing-optimizer skill do?
Analyze pricing against costs and margins to optimize profitability.
How do I install pricing-optimizer?
Run npx skills add https://github.com/openaccountant/skills --skill pricing-optimizer in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/pricing-optimizer/ (personal) or .claude/skills/pricing-optimizer/ (project).
Which AI agents can use pricing-optimizer?
Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.
Is pricing-optimizer safe to install?
No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.
Who maintains pricing-optimizer?
It is published by openaccountant in openaccountant/skills. It has 403 recorded installs.
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