MCPInstall

li-audit

Post-mortem on what the user has already published - which posts actually worked, why, and what to stop doing. Use when the user pastes their LinkedIn analytics or past posts and asks "what's working", "why did this flop", "read my analytics", "audit my content", or wants to know what to double down on.

Installs
245
Last 24h
+13
Trending rank
#7399
Security
Not audited

Install

Works with every agent the skills CLI supports.

npx skills add https://github.com/jakeschincariol/linkedin-agent-skill --skill li-audit
  1. 01

    Install

    Run the command in your project. The CLI asks which agents to install for.

  2. 02

    Describe the task

    Ask your agent for something this skill covers. It loads li-audit automatically when relevant.

  3. 03

    Review the result

    The agent follows the SKILL.md steps, scripts and references bundled with the skill.

SKILL.md

The instructions your agent reads when the skill is triggered.

li-audit

The only honest source of what works for an account is that account. Every rule in every LinkedIn guide, including the ones in this pack, is a prior. The user's own last 30 posts are the evidence.

Input

Ask for whichever the user has:

  • The post analytics export (LinkedIn: Analytics -> Content -> Export). CSV.
  • Or a screenshot per post with impressions, reactions, comments, reposts.
  • Or just the posts and their reaction counts, which is enough for a first pass.

Also read ~/.claude/linkedin/log.md if it exists, since it records which hook formula each post used.

What to actually measure

Raw impressions are the least useful number on the page, because they are mostly a function of how many people already follow the user. Compute these instead, and show the working:

metrichowwhat it tells you
Engagement rate(reactions + comments + reposts) / impressionswhether the post earned its reach
Comment ratiocomments / reactionswhether it started something or just got a nod
Reach multipleimpressions / follower countwhether it travelled past the existing audience
Save/send rateif availablethe strongest single predictor of future reach

Rank by engagement rate and reach multiple, not impressions. A post with 900 impressions and 40 comments beat the one with 12,000 impressions and 6.

Then find the pattern

With the top 5 and bottom 5 side by side, look for what actually separates them, and be willing to conclude something the user will not like:

  • Hook formula. Which numbers from hooks.json are in the top 5?
  • Format. Text, document, image, video.
  • Length.
  • Theme.
  • Day and time - check this last, and only if the other four show nothing. It is almost never the cause, and it is where people want it to be.
  • First-hour comments. Posts the user replied to inside an hour versus not.

State the finding as a claim with the evidence attached, and say how confident it is. With 30 posts you can see a pattern; with 6 you cannot, and you should say that instead of inventing one.

Output

AUDIT  ·  31 posts  ·  Jun 12 - Sep 5

TOP 5 BY ENGAGEMENT RATE
  8.1%  #3  Mistake      "$18,000 is what no contract cost me"      1,940 imp
  6.4%  #20 Walk-Away    "I fired my highest-paying client"         2,210 imp
  ...

BOTTOM 5
  0.4%  #5  List         "7 tools every founder needs"             11,400 imp
  ...

WHAT THE DATA SAYS
1. Posts where you were the one who looked bad: mean 6.2% vs 1.1% for
   everything else. n=6. This is your strongest signal and it is not close.
2. Tool listicles get impressions and nothing else. High reach, no comments,
   no leads. Three of your bottom five.
3. Day of week shows nothing. Your Tuesday mean and your Friday mean are
   inside the noise. Stop optimising it.

STOP: listicles about tools.
DO MORE: the ones with a cost you paid, and a number.

Then hand the conclusions to /li-plan so next week's plan is built on the user's own evidence rather than on defaults.

FAQ

What does the li-audit skill do?

Post-mortem on what the user has already published - which posts actually worked, why, and what to stop doing. Use when the user pastes their LinkedIn analytics or past posts and asks "what's working", "why did this flop", "read my analytics", "audit my content", or wants to know what to double down on.

How do I install li-audit?

Run npx skills add https://github.com/jakeschincariol/linkedin-agent-skill --skill li-audit in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/li-audit/ (personal) or .claude/skills/li-audit/ (project).

Which AI agents can use li-audit?

Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.

Is li-audit safe to install?

No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.

Who maintains li-audit?

It is published by jakeschincariol in jakeschincariol/linkedin-agent-skill. It has 245 recorded installs.

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