MCPInstall

landing-page-intel

Extract competitor and customer intelligence from any company's landing page HTML. Discovers tech stack, analytics tools, ad pixels, customer logos, SEO metadata, CTAs, hidden elements, and more. No API keys required.

Installs
48
Last 24h
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Trending rank
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Security
Not audited

Install

Works with every agent the skills CLI supports.

npx skills add https://github.com/gooseworks-ai/goose-skills --skill landing-page-intel
  1. 01

    Install

    Run the command in your project. The CLI asks which agents to install for.

  2. 02

    Describe the task

    Ask your agent for something this skill covers. It loads landing-page-intel automatically when relevant.

  3. 03

    Review the result

    The agent follows the SKILL.md steps, scripts and references bundled with the skill.

SKILL.md

The instructions your agent reads when the skill is triggered.

Landing Page Intel

Extract GTM-relevant intelligence from any company's landing page by scraping its HTML source.

Quick Start

Only dependency is pip install requests. No API key needed.

# Basic scan of a single URL
python3 skills/landing-page-intel/scripts/scrape_landing_page.py \
  --url "https://example.com"

# Scan multiple pages of the same site
python3 skills/landing-page-intel/scripts/scrape_landing_page.py \
  --url "https://example.com" --pages "/,/pricing,/about"

# Output as summary table instead of JSON
python3 skills/landing-page-intel/scripts/scrape_landing_page.py \
  --url "https://example.com" --output summary

# Save full report to file
python3 skills/landing-page-intel/scripts/scrape_landing_page.py \
  --url "https://example.com" --output json > report.json

What It Extracts

CategoryDetails
Tech StackAnalytics (GA4, Mixpanel, Amplitude, PostHog, Heap), marketing automation (HubSpot, Marketo, Pardot), chat widgets (Intercom, Drift, Crisp, Zendesk), A/B testing (Optimizely, VWO, LaunchDarkly), session recording (Hotjar, FullStory, LogRocket), CDPs (Segment, Clearbit, 6sense)
Ad PixelsMeta Pixel, Google Ads, LinkedIn Insight Tag, TikTok pixel, Twitter pixel
Customer LogosImage URLs from "trusted by" / logo carousel sections, grouped by directory
SEO MetadataTitle, meta description, Open Graph tags, Twitter Cards, canonical URL, structured data (JSON-LD), hreflang tags
CTAs & Sales MotionAll CTA button text and links — reveals PLG vs sales-led motion
Social ProofTestimonials, customer counts, case study links, badge images
IntegrationsLinks to integration/partner pages, embedded third-party widgets
Hidden ElementsContent in display:none, hidden, or HTML comments that may reveal upcoming features
InfrastructureCMS platform (Webflow, WordPress, Next.js, etc.), detected from HTML signatures

CLI Reference

FlagDefaultDescription
--urlrequiredTarget website URL
--pages/Comma-separated paths to scan (e.g., /,/pricing,/about)
--outputjsonOutput format: json or summary
--timeout15Request timeout in seconds

GTM Use Cases

  • Competitive intel: See what tools competitors use, how they position, who their customers are
  • Prospect research: Before a sales call, scan a prospect's site to understand their stack and maturity
  • Market mapping: Scan multiple competitors to compare positioning, customer segments, and GTM motions
  • Customer discovery: Extract competitor customer logos as potential prospects for your own product

Cost

Free. No API keys required. Uses only HTTP requests to fetch public HTML.

FAQ

What does the landing-page-intel skill do?

Extract competitor and customer intelligence from any company's landing page HTML. Discovers tech stack, analytics tools, ad pixels, customer logos, SEO metadata, CTAs, hidden elements, and more. No API keys required.

How do I install landing-page-intel?

Run npx skills add https://github.com/gooseworks-ai/goose-skills --skill landing-page-intel in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/landing-page-intel/ (personal) or .claude/skills/landing-page-intel/ (project).

Which AI agents can use landing-page-intel?

Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.

Is landing-page-intel safe to install?

No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.

Who maintains landing-page-intel?

It is published by gooseworks-ai in gooseworks-ai/goose-skills. It has 48 recorded installs.

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