MCPInstall

apify-lead-generation

Generates B2B/B2C leads by scraping Google Maps, websites, Instagram, TikTok, Facebook, LinkedIn, YouTube, and Google Search. Use when user asks to find leads, prospects, businesses, build lead lists, enrich contacts, or scrape profiles for sales outreach.

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2.8K
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Install

Works with every agent the skills CLI supports.

npx skills add https://github.com/apify/agent-skills --skill apify-lead-generation
  1. 01

    Install

    Run the command in your project. The CLI asks which agents to install for.

  2. 02

    Describe the task

    Ask your agent for something this skill covers. It loads apify-lead-generation automatically when relevant.

  3. 03

    Review the result

    The agent follows the SKILL.md steps, scripts and references bundled with the skill.

SKILL.md

The instructions your agent reads when the skill is triggered.

Lead Generation

Scrape leads from multiple platforms using Apify Actors.

Prerequisites

(No need to check it upfront)

  • .env file with APIFY_TOKEN
  • Node.js 20.6+ (for native --env-file support)
  • mcpc CLI tool: npm install -g @apify/mcpc

Workflow

Copy this checklist and track progress:

Task Progress:
- [ ] Step 1: Determine lead source (select Actor)
- [ ] Step 2: Fetch Actor schema via mcpc
- [ ] Step 3: Ask user preferences (format, filename)
- [ ] Step 4: Run the lead finder script
- [ ] Step 5: Summarize results

Step 1: Determine Lead Source

Select the appropriate Actor based on user needs:

User NeedActor IDBest For
Local businessescompass/crawler-google-placesRestaurants, gyms, shops
Contact enrichmentvdrmota/contact-info-scraperEmails, phones from URLs
Instagram profilesapify/instagram-profile-scraperInfluencer discovery
Instagram posts/commentsapify/instagram-scraperPosts, comments, hashtags, places
Instagram searchapify/instagram-search-scraperPlaces, users, hashtags discovery
TikTok videos/hashtagsclockworks/tiktok-scraperComprehensive TikTok data extraction
TikTok hashtags/profilesclockworks/free-tiktok-scraperFree TikTok data extractor
TikTok user searchclockworks/tiktok-user-search-scraperFind users by keywords
TikTok profilesclockworks/tiktok-profile-scraperCreator outreach
TikTok followers/followingclockworks/tiktok-followers-scraperAudience analysis, segmentation
Facebook pagesapify/facebook-pages-scraperBusiness contacts
Facebook page contactsapify/facebook-page-contact-informationExtract emails, phones, addresses
Facebook groupsapify/facebook-groups-scraperBuying intent signals
Facebook eventsapify/facebook-events-scraperEvent networking, partnerships
Google Searchapify/google-search-scraperBroad lead discovery
YouTube channelsstreamers/youtube-scraperCreator partnerships
Google Maps emailspoidata/google-maps-email-extractorDirect email extraction

Step 2: Fetch Actor Schema

Fetch the Actor's input schema and details dynamically using mcpc:

export $(grep APIFY_TOKEN .env | xargs) && mcpc --json mcp.apify.com --header "Authorization: Bearer $APIFY_TOKEN" tools-call fetch-actor-details actor:="ACTOR_ID" | jq -r ".content"

Replace ACTOR_ID with the selected Actor (e.g., compass/crawler-google-places).

This returns:

  • Actor description and README
  • Required and optional input parameters
  • Output fields (if available)

Step 3: Ask User Preferences

Before running, ask:

  1. Output format:
    • Quick answer - Display top few results in chat (no file saved)
    • CSV - Full export with all fields
    • JSON - Full export in JSON format
  2. Number of results: Based on character of use case

Step 4: Run the Script

Quick answer (display in chat, no file):

node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
  --actor "ACTOR_ID" \
  --input 'JSON_INPUT'

CSV:

node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
  --actor "ACTOR_ID" \
  --input 'JSON_INPUT' \
  --output YYYY-MM-DD_OUTPUT_FILE.csv \
  --format csv

JSON:

node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
  --actor "ACTOR_ID" \
  --input 'JSON_INPUT' \
  --output YYYY-MM-DD_OUTPUT_FILE.json \
  --format json

Step 5: Summarize Results

After completion, report:

  • Number of leads found
  • File location and name
  • Key fields available
  • Suggested next steps (filtering, enrichment)

Error Handling

APIFY_TOKEN not found - Ask user to create .env with APIFY_TOKEN=your_token mcpc not found - Ask user to install npm install -g @apify/mcpc Actor not found - Check Actor ID spelling Run FAILED - Ask user to check Apify console link in error output Timeout - Reduce input size or increase --timeout

FAQ

What does the apify-lead-generation skill do?

Generates B2B/B2C leads by scraping Google Maps, websites, Instagram, TikTok, Facebook, LinkedIn, YouTube, and Google Search. Use when user asks to find leads, prospects, businesses, build lead lists, enrich contacts, or scrape profiles for sales outreach.

How do I install apify-lead-generation?

Run npx skills add https://github.com/apify/agent-skills --skill apify-lead-generation in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/apify-lead-generation/ (personal) or .claude/skills/apify-lead-generation/ (project).

Which AI agents can use apify-lead-generation?

Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.

Is apify-lead-generation safe to install?

No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.

Who maintains apify-lead-generation?

It is published by apify in apify/agent-skills, and it is an official skill from the maker of the technology it covers. It has 2,815 recorded installs.

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