MCPInstall

analyzing-tiktok-hashtag-performance

Analyzes TikTok hashtag performance, reach, and trending content using apidojo's TikTok scraper on Apify. Triggers when the user asks to: analyze a TikTok hashtag, find trending hashtags on TikTok in a niche, see which hashtags perform best for a content type, compare hashtag reach and total view counts on TikTok, identify viral content under a hashtag, research TikTok hashtag strategy for a campaign, find which hashtags a competitor uses most, or determine the best hashtags to use for a TikTok post. Returns hashtag name, total views, top video stats, top creators, and engagement benchmarks. Ideal for social media managers, content strategists, and TikTok growth consultants.

Installs
741
Last 24h
+10
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#8746
Security
Not audited

Install

Works with every agent the skills CLI supports.

npx skills add https://github.com/apidojo-io/apidojo-skills --skill analyzing-tiktok-hashtag-performance
  1. 01

    Install

    Run the command in your project. The CLI asks which agents to install for.

  2. 02

    Describe the task

    Ask your agent for something this skill covers. It loads analyzing-tiktok-hashtag-performance automatically when relevant.

  3. 03

    Review the result

    The agent follows the SKILL.md steps, scripts and references bundled with the skill.

SKILL.md

The instructions your agent reads when the skill is triggered.

Analyzing TikTok Hashtag Performance

Scrapes TikTok hashtag pages to pull top-performing videos, engagement data, and creator information. Compares multiple hashtags side-by-side to identify which ones deliver the best reach for a given content category.

Prerequisites

  • APIFY_TOKEN environment variable set
  • Optional: Apify MCP server installed

Inputs

ParameterTypeRequiredDefaultNotes
startUrlsarrayOptional[]TikTok URLs — user profiles, hashtags, music pages, search, locations
keywordsarrayOptional[]Search keywords/terms to find posts
sortTypestringOptionalRELEVANCESort order for keyword results: RELEVANCE, MOST_LIKED, DATE_POSTED
locationstringOptional—ISO 3166-1 alpha-2 country code for regional filtering (e.g. US, GB)
maxItemsnumberOptionalUnlimitedMaximum posts to return across the run
includeSearchKeywordsbooleanOptionalfalseAdd the matched search keyword field to each post
customMapFunctionstringOptional—JavaScript function to transform each output object

Workflow

Progress:
- [ ] Step 1: Define hashtags to analyze
- [ ] Step 2: Run tiktok-scraper for each hashtag
- [ ] Step 3: Calculate hashtag-level metrics
- [ ] Step 4: Identify top content and creators
- [ ] Step 5: Deliver strategy recommendations

Step 1: Clarify Parameters

Ask the user for:

  • Hashtags to analyze — up to 10 (without #)
  • Posts per hashtag (default: 30 — enough for reliable stats)
  • Goal — choosing hashtags for a post, auditing a competitor's hashtag strategy, or general research

If the user hasn't provided hashtags yet and wants recommendations, ask for:

  • Content niche (e.g., "fitness", "cooking", "personal finance")
  • Then generate a mix of: 2 mega hashtags (100M+ views), 3 mid-tier (10M–100M), 3 niche (1M–10M), 2 micro (<1M)

Step 2: Run the Actor Per Hashtag

Recommended — run_actor.js (handles waiting, output, and file saving automatically):

# Quick answer (prints table to chat)
node scripts/run_actor.js \
  --actor "apidojo~tiktok-scraper" \
  --input '{"param": "value"}'

# Save as CSV
node scripts/run_actor.js \
  --actor "apidojo~tiktok-scraper" \
  --input '{"param": "value"}' \
  --output YYYY-MM-DD_results.csv --format csv

# Save as JSON
node scripts/run_actor.js \
  --actor "apidojo~tiktok-scraper" \
  --input '{"param": "value"}' \
  --output YYYY-MM-DD_results.json --format json

APIFY_TOKEN must be set in environment or .env file.

If Apify MCP is available:

Tool: apify:run-actor
Actor: "apidojo~tiktok-scraper"
Input:
{
  "keywords": ["[hashtag1]", "[hashtag2]", "[hashtag3]"],
  "shouldDownloadCovers": false
}

REST API fallback:

curl -X POST \
  "https://api.apify.com/v2/acts/apidojo~tiktok-scraper/runs?token=$APIFY_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "keywords": ["[hashtag1]", "[hashtag2]", "[hashtag3]"]
  }'

Wait for SUCCEEDED. Fetch dataset.

Step 3: Calculate Hashtag Metrics

For each hashtag, from its video results:

total_views_sampled = sum(video.playCount)
avg_views_per_video = total_views_sampled / num_videos
avg_likes_per_video = sum(video.diggCount) / num_videos
avg_comments_per_video = sum(video.commentCount) / num_videos
engagement_rate = (avg_likes + avg_comments) / avg_views * 100
competition_level = num_videos_per_day (estimate from timestamps)

Use challengeInfo.stats.videoCount (if available) as total hashtag size proxy.

Step 4: Identify Top Content and Creators

For each hashtag, surface:

  • Top 3 videos by play count (with creator handle and video URL)
  • Top 3 creators by frequency in the hashtag's top content
  • Common content formats in top videos (based on descriptions/captions)

Step 5: Format Output

Output Format

# TikTok Hashtag Performance Analysis
Hashtags analyzed: [N] | Posts sampled per hashtag: [30] | Date: [DATE]

## Hashtag Comparison Table

| Hashtag | Avg Views | Avg Likes | Eng. Rate | Competition | Verdict |
|---------|-----------|-----------|-----------|-------------|---------|
| #[name] | [N]       | [N]       | [X.X%]    | [Low/Med/High] | [Use / Test / Avoid] |

## Detailed Breakdown

### #[hashtag1]
- Avg views per post: [N]
- Engagement rate: [X.X%]
- Competition level: [Low / Medium / High] — approx [N] new posts/day
- Top video: "[creator]" — [N] views | [url]
- Dominant content format: [e.g., tutorial, reaction, storytelling]
- **Recommendation:** [Use as primary / Layer with broader tags / Avoid — too saturated]

### #[hashtag2]
[same structure]

## Recommended Hashtag Strategy
For maximum reach on [CONTENT NICHE], use this combination:
- Primary (1-2 hashtags): [#hashtag] — broad reach driver
- Secondary (2-3 hashtags): [#hashtag] — niche relevance
- Micro (1-2 hashtags): [#hashtag] — community engagement

## Top Creators in These Hashtags
[Creators who appear most in top-performing content across all analyzed hashtags]
1. @[handle] — [N] top videos found | [N] followers

Troubleshooting

Very low view counts: Hashtag may be misspelled or very new. Verify spelling and try alternate versions. All results look the same: Mega-hashtags (#fyp, #foryou) surface algorithmically promoted content, not organic. Use niche hashtags for better signal. Engagement rate seems too high or low: Engagement rate varies heavily by content type — compare within the same content format for fair benchmarking.

FAQ

What does the analyzing-tiktok-hashtag-performance skill do?

Analyzes TikTok hashtag performance, reach, and trending content using apidojo's TikTok scraper on Apify. Triggers when the user asks to: analyze a TikTok hashtag, find trending hashtags on TikTok in a niche, see which hashtags perform best for a content type, compare hashtag reach and total view counts on TikTok, identify viral content under a hashtag, research TikTok hashtag strategy for a campaign, find which hashtags a competitor uses most, or determine the best hashtags to use for a TikTok post. Returns hashtag name, total views, top video stats, top creators, and engagement benchmarks. Ideal for social media managers, content strategists, and TikTok growth consultants.

How do I install analyzing-tiktok-hashtag-performance?

Run npx skills add https://github.com/apidojo-io/apidojo-skills --skill analyzing-tiktok-hashtag-performance in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/analyzing-tiktok-hashtag-performance/ (personal) or .claude/skills/analyzing-tiktok-hashtag-performance/ (project).

Which AI agents can use analyzing-tiktok-hashtag-performance?

Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.

Is analyzing-tiktok-hashtag-performance safe to install?

No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.

Who maintains analyzing-tiktok-hashtag-performance?

It is published by apidojo-io in apidojo-io/apidojo-skills. It has 741 recorded installs.

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