MCPInstall

ads-budget

Plan and review paid-media budgets, bidding, pacing, marginal return, targets, constraints, and allocation across supported platforms. Use for ad budget allocation, media budget, bidding strategy, scaling, spend pacing, ROAS target, or investment tradeoffs. Use ads-math for calculations and forecasts.

Installs
4K
Last 24h
+26
Trending rank
#4818
Security
Pass

Install

Works with every agent the skills CLI supports.

npx skills add https://github.com/agricidaniel/claude-ads --skill ads-budget
  1. 01

    Install

    Run the command in your project. The CLI asks which agents to install for.

  2. 02

    Describe the task

    Ask your agent for something this skill covers. It loads ads-budget automatically when relevant.

  3. 03

    Review the result

    The agent follows the SKILL.md steps, scripts and references bundled with the skill.

Security audits

Independent scans of the skill's instructions and bundled files.

Gen Agent Trust Hub PassSAFE ·The skill provides a structured workflow for advertising budget planning and bidding analysis. It contains no code, external dependencies, or sensitive operations.
Socket PassNo alerts
Snyk PassLOW ·Risk: LOW · No issues
Runlayer PassLOW ·1/1 file flagged
ZeroLeaks PassNONE ·Score: 93/100 · 2 sections analyzed

SKILL.md

The instructions your agent reads when the skill is triggered.

Budget and Bidding

  1. Establish objective, conversion value, gross margin, cash constraints, sales capacity, attribution uncertainty, seasonality, and platform minimum evidence.
  2. Normalize spend and outcomes to comparable windows and definitions.
  3. Calculate break-even boundaries and show formulas, inputs, uncertainty, and sensitivity cases.
  4. Distinguish committed baseline, controlled experiments, and reserve capacity.
  5. Compare hold, reallocate, scale, reduce, or experiment options using marginal evidence rather than blended averages alone.
  6. Return a decision-complete plan with platform/campaign amount, timing, owner, guardrails, success measure, and rollback trigger.

Rules such as 70/20/10, fixed CPA multiples, fixed budget-to-CPA ratios, and fixed percentage scaling are optional heuristics, never universal authorization.

FAQ

What does the ads-budget skill do?

Plan and review paid-media budgets, bidding, pacing, marginal return, targets, constraints, and allocation across supported platforms. Use for ad budget allocation, media budget, bidding strategy, scaling, spend pacing, ROAS target, or investment tradeoffs. Use ads-math for calculations and forecasts.

How do I install ads-budget?

Run npx skills add https://github.com/agricidaniel/claude-ads --skill ads-budget in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/ads-budget/ (personal) or .claude/skills/ads-budget/ (project).

Which AI agents can use ads-budget?

Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.

Is ads-budget safe to install?

Security partners have reviewed it: Gen Agent Trust Hub passed; Socket passed; Snyk passed; Runlayer passed; ZeroLeaks passed. As with any skill, read the SKILL.md and bundled scripts before installing.

Who maintains ads-budget?

It is published by agricidaniel in agricidaniel/claude-ads. It has 4,006 recorded installs.

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