MCPInstall

domain-authority-auditor

Use when auditing domain authority, trust, or citation credibility; runs a peer-relative 40-item CITE profile with evidence coverage and verified manipulation/penalty veto checks. Not for page-level content quality — use content-quality-auditor; not for backlink profiling alone — use offsite-signal-analyzer. 域名权威/网站可信度

Installs
1.3K
Last 24h
—
Trending rank
—
Security
Not audited

Install

Works with every agent the skills CLI supports.

npx skills add https://github.com/aaron-he-zhu/aaron-marketing-skills --skill domain-authority-auditor
  1. 01

    Install

    Run the command in your project. The CLI asks which agents to install for.

  2. 02

    Describe the task

    Ask your agent for something this skill covers. It loads domain-authority-auditor automatically when relevant.

  3. 03

    Review the result

    The agent follows the SKILL.md steps, scripts and references bundled with the skill.

SKILL.md

The instructions your agent reads when the skill is triggered.

Domain Authority Auditor

Audit one domain's citation-trust signals relative to a declared peer cohort. Produce a complete CITE score only when all applicable evidence and comparison context are present. CITE is advisory; it does not predict whether an answer engine will cite the domain.

When This Must Trigger

  • The user asks whether a domain is trustworthy, authoritative, or citation-ready.
  • A campaign needs a peer-relative CITE baseline or rerun.
  • Link, entity, penalty, or citation evidence may materially change a domain gate.

Quick Start

Audit example.com against these five same-stage U.S. SaaS peers.
Run the CITE content-publisher profile; mark every private-data gap Unknown.

Skill Contract

Use offsite-signal-analyzer for link diagnosis without a gate, content-quality-auditor for one page, and entity-registry for canonical entity repair. Compare multiple domains as separate same-profile runs; never score them as one pooled target.

Reads: one domain, one locked cohort, and dated citation/identity/trust/eminence evidence. Writes: only a permissioned v3 artifact. Done when: context is complete, all 40 states are explicit, the scorer result is preserved, and any saved artifact validates.

Instructions

Runtime Reads

  • ../../../references/auditor-runbook.md
  • ../../../references/scoring-semantics.md
  • ../../../references/cite-domain-rating.md
  • ../../../references/framework-catalog.json
  • ../../../references/runtime-invocation.md
  • references/auditor-runtime.md

Runtime Contract

Read ../../../references/auditor-runbook.md, scoring-semantics.md, cite-domain-rating.md, and the CITE entry in framework-catalog.json. For standalone installs, use bundled immutable references/auditor-runtime.md; never fetch mutable main or guess missing policy. Before deterministic calls, follow runtime-invocation.md, resolve AARON_SKILLS_ROOT="${CLAUDE_PLUGIN_ROOT:-$(git rev-parse --show-toplevel 2>/dev/null || true)}", and require the scorer, validator, and typed catalogs. If unavailable, return score_state: NOT_SCORED / score_confidence: not_scored with no gate verdict or persistent artifact.

Required Setup

Declare:

  • one canonical domain and observation date;
  • market and entity stage;
  • domain type/profile: default, content-publisher, product-service, ecommerce, community-ugc, tool-utility, or authority-institutional;
  • a locked peer cohort with inclusion rules and evidence window.

Without peer cohort, market, stage, or domain type, return NEEDS_INPUT/UNDECIDED; the inherited numeric anchors are diagnostic priors, not universal thresholds.

Data Sources

NeedPreferred evidence
LinksDated backlink export/index with known coverage
IdentityStructured data, canonical profiles, knowledge-graph/public entity evidence
TrustLink-history comparison, security checks, authorized console evidence
EminenceSearch/analytics visibility and locked peer/query panels
CohortNamed domains plus inclusion/exclusion, market, stage, type, and window

Evidence Procedure

  1. Normalize the domain and verify scope (host/subdomain/protocol treatment).
  2. Freeze backlink, entity, security, search visibility, citation-panel, and reputation evidence with sources/dates.
  3. Evaluate all 40 IDs against the declared cohort. Tool estimates remain estimated or proxy; user exports remain user-provided unless independently verified.
  4. Use Unknown for absent backlink indexes, private console data, or comparison universes. Do not mark link-dependent items N/A simply because data is unavailable.
  5. Apply catalog-authorized N/A only with a reason, for example an AI-citation item when no locked panel is in scope.
  6. Verify vetoes positively:
    • CITE-T03: material link/traffic incoherence plus corroborating manipulation evidence relative to the cohort.
    • CITE-T05: verified manipulation network after common-source/ecosystem adjustment.
    • CITE-T09: verified active manual action or material unresolved deindexing.

Domain youth, privacy-protected WHOIS, low absolute volume, or missing private-console access cannot by themselves fail a veto.

Create a typed audit-run.schema.json input and execute python3 "$AARON_SKILLS_ROOT/scripts/rubric-score.py" score <run.json> when the verified runtime is available. Never renormalize weights around Unknown items.

Report

Begin with the auditor-runbook's exact typed conversation header. Never replace status, verdict, or score_state with prose; list each explicitly missing qualified item as ``ID: `unknown``` before findings.

Lead with verdict, profile/cohort/target/date, score or NOT_SCORED coverage/interval, and confidence. Then provide:

  • C/I/T/E score and coverage table;
  • peer-relative evidence and cohort definition;
  • verified risks versus unresolved Unknowns;
  • top fixes with owner, evidence needed, and rerun condition;
  • provenance appendix, including qualified IDs when detailed traceability is requested.

Use SHIP/FIX/BLOCK/UNDECIDED as the canonical artifact verdict. User-facing prose may say trusted/cautious only as a descriptive translation, never as a separate decision system.

Verdict Rules

  • Complete, no veto, healthy score/no failures: DONE + SHIP.
  • Complete, remediation needed or one veto: DONE_WITH_CONCERNS + FIX; one veto caps final at 59.
  • Complete, 2+ verified vetoes: DONE + BLOCK; no final score.
  • Missing applicable/cohort evidence: NEEDS_INPUT + UNDECIDED; no score.

Route link investigation to offsite-signal-analyzer, technical/index evidence to technical-seo-checker, entity repair to entity-registry, and page quality to content-quality-auditor.

§2 CITE Worked Examples

  • Complete product-service profile, raw 78, one verified T09 failure: DONE_WITH_CONCERNS/FIX, final 59.
  • Complete profile, raw 45, one verified T05 failure: final remains 45; the ceiling never raises a score.
  • Verified T03 and T05 failures with complete evidence: DONE/BLOCK, raw retained, no final score.
  • Missing backlink universe or private-console evidence: affected items are Unknown and no total is emitted.

§3 CITE Guardrails

  • Young domain age and WHOIS privacy are neutral without contradictory evidence.
  • A press/launch spike can explain link velocity; test the explanation before labeling manipulation.
  • Absolute volume is interpreted within peer cohort, entity stage, market, and domain type.
  • Public index absence does not prove a private manual action; T09 requires positive evidence.

§5 CITE Translation

Use plain descriptions by default. On a trace request, show CITE-T03, CITE-T05, and CITE-T09 with source/date/cohort; never expose an unqualified ID.

Persistence

Persist only after explicit authorization. Assemble the complete v3 draft, validate it against the intended memory/audits/domain/YYYY-MM-DD-<topic>.md relative path, persist only through one full-content Write, and revalidate the target. Edit/shell/MCP mutations of the reserved sink are unsupported. Use:

python3 "$AARON_SKILLS_ROOT/scripts/validate-audit-artifact.py" <draft> --relative-path <target>

The audit request itself does not authorize hot-cache, candidate, or registry writes.

Validation Checkpoints

  • Target/profile/market/stage/cohort are explicit and locked.
  • All 40 IDs have evidence-backed state, Unknown, or valid N/A.
  • Absolute anchors were not applied as cohort-independent laws.
  • Vetoes are verified failures, not absence-of-evidence shortcuts.
  • Scorer output, coverage, confidence, status, and verdict are preserved.
  • Persisted artifact is permissioned, path-correct, minimized, and validator-clean.

Reference Materials

  • CITE benchmark
  • Auditor runbook
  • Scoring semantics
  • Offsite signal analyzer

Next Best Skill

  • Investigate links: offsite-signal-analyzer
  • Repair entity state: entity-registry
  • Verify technical/index state: technical-seo-checker
  • Audit representative content: content-quality-auditor

FAQ

What does the domain-authority-auditor skill do?

Use when auditing domain authority, trust, or citation credibility; runs a peer-relative 40-item CITE profile with evidence coverage and verified manipulation/penalty veto checks. Not for page-level content quality — use content-quality-auditor; not for backlink profiling alone — use offsite-signal-analyzer. 域名权威/网站可信度

How do I install domain-authority-auditor?

Run npx skills add https://github.com/aaron-he-zhu/aaron-marketing-skills --skill domain-authority-auditor in your project. The skills CLI detects the agents you use and copies the skill into the right folder. For Claude Code you can also place the skill folder at ~/.claude/skills/domain-authority-auditor/ (personal) or .claude/skills/domain-authority-auditor/ (project).

Which AI agents can use domain-authority-auditor?

Any agent that supports the open Agent Skills format (a folder with a SKILL.md file), including Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, Windsurf, Cline, OpenCode and more.

Is domain-authority-auditor safe to install?

No partner security audit is available yet. Skills can run commands and scripts, so read the SKILL.md and any bundled files before installing.

Who maintains domain-authority-auditor?

It is published by aaron-he-zhu in aaron-he-zhu/aaron-marketing-skills. It has 1,310 recorded installs.

More from aaron-he-zhu/aaron-marketing-skills

View all →

keyword-research

aaron-he-zhu/aaron-marketing-skills

Use when the user asks to "find keywords", "挖词", or "搜什么词"; prioritizes search volume, keyword difficulty, intent, and topic clusters from provided or connected data. Not for competitor-relative coverage gaps — use content-gap-analysis. 关键词研究/内容选题

content-writer

aaron-he-zhu/aaron-marketing-skills

Use when the user asks to "write SEO content", "draft a blog post / landing page", "update outdated content", or "fix traffic/ranking decay"; two modes — new drafts pages with keywords, headers, snippets, and evidence boundaries; refresh scores decay, prioritizes update work, and produces a republish plan with GEO guidance. Not for AI-citation/GEO readiness scoring — use geo-content-optimizer; not for publish-gate scoring — use content-quality-auditor. SEO文章写作/内容更新/排名恢复

Docs & Writing1.8K installs

geo-content-optimizer

aaron-he-zhu/aaron-marketing-skills

Use when the user asks to "optimize for AI citations"; improves citation readiness for ChatGPT, Perplexity, AI Overviews, Gemini, and Claude. Not for structural on-page SEO — use on-page-seo-checker; not for net-new drafting — use content-writer. AI引用优化/GEO优化/AI搜索

Marketing & SEO1.7K installs

content-quality-auditor

aaron-he-zhu/aaron-marketing-skills

Use when auditing content quality, E-E-A-T, or publish readiness; runs a typed 80-item CORE-EEAT profile with evidence coverage, veto checks, and a fix plan. Not for structural tags/headers alone — use on-page-seo-checker; not for domain/citation trust — use domain-authority-auditor. 内容质量/EEAT评分

Marketing & SEO1.6K installs

competitor-analysis

aaron-he-zhu/aaron-marketing-skills

Use when the user asks to "analyze competitors" or "竞品分析"; benchmarks competitor keywords, content, backlinks, AI citations, and traffic share into strengths, weaknesses, and an action plan. Not for a pairwise topic-coverage gap map — use content-gap-analysis. 竞品分析/竞争对手

Testing & QA1.5K installs

technical-seo-checker

aaron-he-zhu/aaron-marketing-skills

Use when the user asks to "check technical SEO"; audits crawlability, indexing, Core Web Vitals, robots.txt, sitemaps, canonicals, redirects, and migrations. Not for on-page tags or content — use on-page-seo-checker. 技术SEO/网站速度

Marketing & SEO1.5K installs

Popular testing & qa skills

View category →

tdd

mattpocock/skills

Test-driven development. Use when the user wants to build features or fix bugs test-first, mentions "red-green-refactor", or wants integration tests.

Testing & QA1.2M installs

grilling

mattpocock/skills

Grill the user relentlessly about a plan, decision, or idea. Use when the user wants to stress-test their thinking, or uses any 'grill' trigger phrases.

Testing & QA996.2K installs

migrate-to-shoehorn

mattpocock/skills

Migrate test files from as type assertions to @total-typescript/shoehorn. Use when user mentions shoehorn, wants to replace as in tests, or needs partial test data.

Testing & QA484.1K installs

run-train

lllllllama/rigorpilot-skills

Rigor Train skill for deep learning research repositories. Use when a documented or selected training command should be run conservatively for startup verification, short-run verification, full kickoff, or resume, with command, config, seed, log, checkpoint, status, and metric evidence written to standardized trainoutputs/. Do not use for environment setup, exploratory sweeps, speculative idea implementation, or end-to-end orchestration.

Testing & QA337.8K installs

test-driven-development

obra/superpowers

Use when implementing any feature or bugfix, before writing implementation code

Testing & QA261.8K installs

Use when implementation is complete, all tests pass, and you need to decide how to integrate the work

Testing & QA216.8K installs